#USA #Los Angeles #Cécred #Temple Oud #Hair Perfume

Cécred Unveils Temple Oud Hair Perfume

Cécred, known for its luxurious haircare products, has recently launched its first-ever hair perfume, the Temple Oud Hair Perfume. This innovative product, available starting September 10th on their official website and later in ULTA Beauty stores, transforms Cécred’s signature scent into a format that enhances hair with a long-lasting, beautiful fragrance.

The Temple Oud scent has been integral to the Cécred brand since its inception. Its enchanting aroma has garnered a devoted following, with fans eagerly requesting a means to enjoy the fragrance between washes. The introduction of this hair perfume allows users to envelop their hair in a captivating warm, woody floral scent that has been thoughtfully crafted to last throughout the day.

According to Ms. Tina Knowles, Vice Chairwoman of Cécred, integrating fragrance into haircare was always a fundamental aspect of the brand. She emphasized, "Fine fragrance has been in Cécred's DNA since day one. We wanted to elevate the wash day experience, not only through product performance but through scent that connects deeply to memories and traditions."

The perfume’s fragrance profile starts with uplifting notes of bergamot and night-blooming jasmine, leading to a heart of deep oud and settling into a base of creamy Australian sandalwood and vibrant Haitian vetiver. This combination creates a unique blend that helps the scent diffuse gradually, ensuring a lasting experience that many consumers desire.

What makes this hair perfume particularly special is its understanding of hair's natural ability to hold fragrances longer than skin, due to its porous nature. Hence, Temple Oud Hair Perfume has been designed with this feature in mind, ensuring that scent lingers beautifully. It also contains antioxidants that nourish hair while delivering a calming aroma.

Cécred’s CEO, Grace Ray, remarked on the growing significance of hair fragrance as a form of self-expression, stating, "Hair fragrance has evolved into a category in its own right, as customers have turned to it for a more elevated, sensorial experience from their haircare. This standalone hair perfume offers our community the opportunity to layer their favorite scents, enhanced by our exclusive, patent-pending bottle design."

The product is tailored to seamlessly fit within the existing Cécred haircare routine. Users can layer the hair perfume with other Cécred products for a cohesive scent experience or utilize it independently as a fragrant finishing touch. The luxurious design of the bottle features heavy-walled glass and a fine-mist spray mechanism, beautifully bridging the essence of fine fragrance with the brand's signature aesthetic.

Retailing at $54 for a 1.7 fl oz bottle, the Temple Oud Hair Perfume not only complements the brand’s range but also enriches the overall haircare ritual, inviting everyone to indulge in a sensory experience that simply feels prestigious.

About Cécred

Founded on the philosophy of empowering individuals through their haircare journeys, Cécred integrates generational wisdom into their products, ensuring inclusivity for all hair types and textures. Celebrating hair as a vital aspect of cultural heritage and identity, they aim to prioritize healthy hair through science-backed formulations. Interested users can explore more products and learn about the brand at Cécred's official website.