Gnosis for Her Launches Innovative Mobile Breast CT Unit at National Walk Event

Gnosis for Her Launches Innovative Mobile Breast CT Unit at National Event

Gnosis for Her, a pioneering initiative focused on mobile breast health, recently unveiled its revolutionary Mobile Breast CT Care Unit during the More Than Pink Walk organized by Susan G. Komen. This significant event took place at Fashion Island in Newport Beach, California, attracting over 6,000 participants, including breast cancer survivors, supporters, and healthcare advocates, who were given a unique opportunity to tour the unit and engage with the professional team behind this transformative service.

The Mobile Care Unit showcases the cutting-edge Koning Vera Breast CT scanner, which offers a three-dimensional imaging alternative to traditional mammography. Unlike conventional methods, this technology provides high-resolution images without ill-fitted compression, thus prioritizing patient comfort while ensuring clarity. This feature is especially crucial for women with dense breast tissue or those requiring further evaluation where standard imaging has proven inconclusive.

Matt Collins, the CEO of Gnosis for Her, emphasizes the initiative’s mission: “We built Gnosis for Her to meet women where they are, and to make breast imaging feel respectful, clear, and comfortable. Too many women shy away from their annual mammogram because of fear or discomfort. Our goal is to transform that experience into one of empowerment and ease.” This innovative approach is crucial as studies indicate that nearly 1 in 6 women forgo screening mammograms due to discomfort—a trend Gnosis for Her aims to reverse.

With breast cancer impacting over 297,000 women in the U.S. annually, Gnosis for Her provides a much-needed reentry point for women who may have delayed care due to previous negative experiences. The Mobile Care Unit will commence its imaging services in November, offering promotional rates ranging from $389 to $449, with a standard price of $499. Patients can potentially seek reimbursement through their insurance or Health Savings Accounts (HSAs).

Dr. Margaret Bredehoft, the Chief Development Officer, reinforced the significance of this new service: “With no compression and high-resolution images delivered in seconds, this technology allows us to provide dignity alongside diagnostics. It's not just another breast exam; it signifies a new care experience where women leave reassured, not anxious.” This sentiment drives the continued efforts of Gnosis for Her, especially as Breast Cancer Awareness Month approaches.

Gnosis for Her plans to further introduce its Mobile Care Unit throughout Southern California via a series of community 'Sip & See' events. These gatherings are designed to foster a welcoming environment, where guests can meet the healthcare team, sample refreshments, and tour the care unit without pressure. Upcoming events include participation in the Spooky Boo Vendor Pop-Up Market and the California Wine Fest on October 18th in Huntington Beach, ensuring that community engagement remains at the forefront of their mission.

In essence, Gnosis for Her is reshaping the landscape of women's breast health by placing quality, care, and comfort directly in the communities that need it most. Their mobile service, powered by the state-of-the-art Koning Vera Breast CT technology, aims for a national expansion in 2026, making a lasting impact on how women experience breast imaging.

For additional details, visit gnosisforher.com to stay updated on their offerings and future community events.