Enhancing Inbound Tourism Experience in Shibuya
On February 13-15, 2026, the DIG SHIBUYA 2026 event will take place, showcasing a festival of art and technology. This initiative is made possible through the collaboration of Shibuya Startups, the Shibuya Tourism Association, and KlickPoints. They aim to improve the tourism experience for inbound visitors in Shibuya through technological innovations within the framework of the 'Inbound Tech Collective.' The collective is particularly focused on creating a digital map of recommended restaurants based on suggestions from the Shibuya Tourism Association ambassador, Yuhi Komiyama. This interactive tool is designed to enhance the overall experience of tourists in the vibrant district of Shibuya.
Who is Yuhi Komiyama?
Yuhi Komiyama is not only a musician and lead vocalist of the band Hofdylan but also a multi-talented creator actively involved in various activities beyond music. He has become a prominent figure among musicians, known for possessing numerous regular columns and projects. Alongside his involvement in the project, he holds the title of Chief Eat Officer for the Delicious Shibuya Project, underlining his deep connection with the culinary scene in the area.
Background and Purpose
The partnership between Shibuya Startups and the Shibuya Tourism Association aims to leverage technology to energize the local community and enhance tourism in Shibuya. This proof-of-concept seeks to address significant issues, such as the congestion of tourists at the famous Shibuya Scramble Crossing and the need for better visibility of local attractions. By utilizing the influence of notable personalities like Komiyama, the initiative intends to guide tourists to explore diverse hotspots throughout the area.
Innovative startups and regional stakeholders aim to collaborate using technology to resolve these challenges, ultimately strengthening the receiving capability for inbound tourists.
About Shibuya Startups
Founded in February 2023, Shibuya Startups is driven by the vision of creating and fostering an international startup community in Shibuya. Backed by investments from the local government and prominent companies, the initiative targets early-stage startups from around the globe addressing Japan's unique social issues, such as an aging population and logistical challenges. The overarching goal is to contribute to the development of Japan's startup ecosystem by providing support for businesses focused on cultural promotion and content creation.
About Shibuya Tourism Association
Established in April 2012 as a public interest incorporated foundation, the Shibuya Tourism Association aims to promote tourism through collaboration across multiple sectors, including public, private, and academia. Dedicated to nurturing new tourism endeavors in the ever-evolving urban landscape, the association works towards developing Shibuya as an international cultural tourism city, fostering diversity through their slogan 'PLAY! DIVERSITY.' It strives to enhance the experiences of visitors while bolstering the local community's living standards and creating an attractive urban environment.
About KlickPoints
KlickPoints, founded in 2015 by entrepreneur Matthew Wong in Hong Kong, is a startup that connects tourists with local experiences through interactive maps and a commerce platform. Their approach allows influencers and artists like Komiyama to create personalized recommendation maps, enabling visitors and fans to discover unique experiences within the community. Matthew Wong operates from Japan, leveraging the startup visa program in Shibuya to establish a significant presence.
DIG SHIBUYA 2026 Event Details
The DIG SHIBUYA 2026 will be organized by the SHIBUYA CREATIVE TECH executive committee in collaboration with the Shibuya district. This event promises an immersive experience in contemporary culture through over 30 different programs over a three-day span. Visitors can explore Shibuya while engaging with cutting-edge technology, art, and the latest trends in culture.
- - Event Name: DIG SHIBUYA 2026
- - Date: February 13-15, 2026
- - Location: Areas around Shibuya Park Avenue
- - Cost: Free (some programs may require fees)
- - Organizer: SHIBUYA CREATIVE TECH executive committee, Japan Arts Council
- - Co-organizer: Shibuya City
- - Website: digshibuya.com
- - Instagram: @digshibuya
For inquiries, please contact:
[email protected]