#Japan #Tokyo #Oisix #Radish Boya #Edamame Domination

Discover the Unmatched Delight of Edamame with 'Edamame Domination'

This summer, Japanese subscription service Radish Boya, operated by Oisix, is bringing back its popular 'Edamame Domination' series, featuring an array of 12 unique edamame varieties. Since its inception in 2016, this series has delighted customers with seasonal fruits and vegetables delivered directly to their doors. Notably, last year, 'Edamame Domination' sold out in just two weeks, a testament to its widespread popularity.

From July 21, a limited number of 1,100 sets will be available, allowing subscribers to savor a selection of diverse edamame options throughout the summer and into early October. Each delivery includes a medley of flavors, textures, and aromas from different regions of Japan, ensuring an engaging culinary experience.

The Allure of 'Edamame Domination'

What sets 'Edamame Domination' apart? Despite being the same vegetable, each type of edamame showcases distinct flavors and aromas that redefine the way we perceive them. The team at Radish Boya has carefully curated a selection that includes rare varieties such as 'Taki-hime,' 'Ban-sake Edamame,' and 'Tankuro Edamame,' which are not commonly found in markets.

Collaborating closely with local producers nationwide, Radish Boya ensures that the edamame is harvested at the optimal moment for peak freshness. They highlight each variety's unique characteristics, sharing interesting tidbits and insights about the growers' commitment to quality, so that subscribers can fully appreciate the food they consume.

Stimulating Taste Buds

The series encourages culinary exploration through the delivery of seasonal produce in manageable quantities, allowing families to sample multiple varieties. This philosophy is built upon Radish Boya's 37-year history in the fresh produce market and its established relationships with farmers. Each subscription not only provides edamame but also fosters an element of fun and excitement as customers experience different tastes and textures with every delivery.

Past successful editions of the 'Domination' series include corn, watermelon, and peaches, all of which received excellent feedback from customers. Many expressed their surprise at the variety available and appreciation for the quality, cementing Radish Boya's role as a leader in the subscription-based food delivery sector.

Product Details

• - Product Name: Edamame Domination Subscription (Total of 12 Deliveries)
• - Price: 528 yen (tax included) per delivery
• - Delivery Frequency: Six deliveries for each subscription plan.
• - Target Audience: Regular members of Radish Boya
• - Quantity per Delivery: Each delivery will include 160g to 300g of one variety (measurement varies by type)
• - Delivery Period: July 21, 2025 - October 11, 2025

For more details and to register for your subscription, visit Radish Boya's Edamame Domination page.

Explore the Offered Varieties

The subscription will feature twelve exciting edamame types, including:

• - Yukikoe (Niigata)
• - Taki Hime (Gunma)
• - Mogura (Aomori)
• - Natural Cultivation Edamame (Gunma)
• - Ban-sake Edamame (Gunma)
• - Organic Tea-Beans (Yamagata)
• - Tan-kuro Edamame (Gunma)
• - Dada-chan Edamame (Yamagata)
• - Sui Ume (Gunma)
• - Banzai Edamame (Gunma)
• - Hidensabo (Gunma)

Each variety is carefully selected to promise an exceptional taste, with additional highlights on their growing conditions and harvesting practices offered to subscribers, enhancing the overall customer experience.

About Radish Boya

Founded in 1988, Radish Boya primarily focuses on delivering organic and specially cultivated vegetables while minimizing processing additives. Catering to a growing membership base of over 75,000, its mission aligns with creating a sustainable and safe food environment. Their seasonal vegetable box, 'Meguru Yasai Bako,' is amongst popular offerings, sharing traditional and visually intriguing produce to inspire home cooking.

The Oisix Group

Oisix and Radish Boya have emerged as major players in the domestic subscription market, committed to providing fresh produce and meal kits that prioritize safety and sustainability. Alongside initiatives such as food waste reduction and sustainable retail practices, they aim to revolutionize the way consumers interact with food from field to table, ensuring an enriching dining experience.