A Beautiful Collaboration
Escri Co., Ltd., headquartered in Tokyo's Chuo Ward, has announced an exciting collaboration between its original dress brand PRIMACARA and the ethical jewelry label HASUNA. This partnership has led to the creation of the Leaf Collection, a unique line of rental jewelry that beautifully encapsulates the essence of nature and elegance.
Founded in 2003, Escri has focused on the planning and management of wedding ceremonies and receptions, ensuring high levels of customer satisfaction through a dedicated in-house team. Since its inception in 2009, PRIMACARA has emerged as a flagship brand, with 14 exclusive dress salons across Japan, aiding brides and grooms in finding their perfect wedding attire.
Introducing the Leaf Collection
Inspired by the freshness of young green leaves illuminated by sunlight, the Leaf Collection encompasses three exquisite items: a necklace and two types of earrings—short and long. Each piece artfully combines exquisite Akoya pearls and natural diamonds, creating a soft, radiant statement for brides.
The design captures the beauty of dew droplets resting on fresh leaves, with Akoya pearls glowing softly and delicate diamond accents adding a touch of sophistication. The collection also features milgrain details on the leaf-shaped lines, symbolizing eternity, which is especially fitting for bridal jewelry. Each diamond is meticulously set to reflect the way light dances on a leaf, creating a spectacular three-dimensional effect.
Features of HASUNA
Since its launch in 2009, HASUNA has become Japan's first ethical jewelry brand, committed to transparency and sustainability. The term