United Group Responds to Misleading Claims About Serbian Media Independence
United Group Addresses Misinformation on Serbian News Companies
Introduction
In recent days, United Group has been under scrutiny due to allegations that it is attempting to undermine the editorial independence of its Serbian news broadcasters, N1 and Nova TV. The group has categorically denied these claims, asserting its commitment to maintaining a clear separation between commercial management and editorial decisions.
Clarification of Editorial Independence
United Group emphasizes that the independence of its news outlets is paramount. This commitment is not merely a policy but a fundamental aspect of the company's operations. The editorial teams at N1 and Nova are responsible for editorial decisions, which are free from direct interference by the company's management. This has been evident in the recent reporting, which continues to reflect a standard of integrity and independence expected of serious news organizations.
The current management team and the majority shareholder, BC Partners, ensure that the editorial decision-making process remains insulated from any potential political influences. The integrity of the news is central to their operations, which is evident in the continued independent coverage provided by N1 and Nova.
Responses to Allegations
The company's statement comes in light of concerns raised regarding the management practices of a former executive at United Group. While previous management allegedly sought to influence editorial guidelines to serve personal agendas, the current leadership has no intention of selling its assets to Telekom Srbija or any other state-affiliated entity.
The only discussions surrounding the potential sale of N1 and Nova occurred under past management, and the idea is contrary to the present focus on sustaining and enhancing the independence of the news branches.
Commitment to Strengthening Independence
United Group has also been proactive in reinforcing its editorial independence framework. This includes the establishment of robust editorial statutes, non-interference agreements, ongoing monitoring of independence at the broadcast level, and the involvement of external ombudspersons to ensure adherence to these principles.
To further support this initiative, the organization brought in two leading international consultants in July 2025 to guide their efforts in bolstering the news outlets' independence. This step showcases United Group's dedication to maintaining editorial freedom from business and political pressures.
Financial Health and Future Focus
In terms of business performance, United Group has reported a 5% revenue increase and a nearly 7% rise in EBITDA for the first half of 2025. These achievements reflect a robust operational framework that prioritizes ethical business practices.
Despite the turbulence surrounding the misinformation, the fundamentals of United Group and its portfolio companies remain strong as they navigate these challenges.
Conclusion
As the situation evolves, United Group is committed to transparency and responsible governance. Their focus is clear: to operate with disciplined management, robust leadership, and accountability while ensuring that editorial independence is strictly maintained. This mission underscores their strategic direction as they aim to foster resilience and operational efficiency across all their portfolio entities, reaffirming their role as a leader in the telecommunications and media landscape of Southeast Europe.