#Japan #Tokyo #Cycle.me #Dot.me #Fiber Water

Cycle.me's New Fiber-Infused Water Launching Soon

On May 12, 2023, the innovative well-being brand Cycle.me, a part of Dot.me Co., Ltd. headquartered in Chiyoda, Tokyo, will introduce its new product: fiber-infused water. This product emerges in response to the growing consumer awareness around health and wellness, creating a unique way to incorporate dietary fiber into daily hydration routines without altering existing lifestyle habits.

The fiber-infused water boasts a natural taste complemented by a refreshing hint of 'transparent lemon' aroma, catering to a wide range of tastes while addressing dietary needs. In recent years, the bottled water market has seen a significant surge in interest, driven by consumers seeking healthier options, diverse flavors, and added nutrients. Recognizing this trend, Cycle.me is committed to delivering new habits that help individuals integrate nutrition conveniently into their everyday lives.

Meeting Evolving Consumer Demands

Cycle.me has categorized its water products into three primary segments:
1. Natural mineral water derived from pristine sources.
2. Flavor-infused waters designed for taste and enjoyment.
3. Refreshing drinks enhanced with vitamins like Vitamin C.

Listening to customer feedback revealed a demand for a new type of water — one that provides nutrients without the burden of sugar or calories. In response, Cycle.me has developed this fiber-infused water, bridging the gap between hydration and nutrition in an entirely new market sector.

A Nutritional Revolution in Your Water Bottle

According to company spokesperson, “Cycle.me has always focused on delivering foods that help consumers effortlessly obtain essential nutrients, particularly protein and dietary fiber. With the new fiber-infused water, we aim to facilitate the incorporation of dietary fiber into consumers' daily routines through a familiar and life-integrated product — water. We hope this product becomes a staple that customers remember when they feel a dietary fiber gap in their meals.”

Product Details

• - Product Name: Fiber-Infused Water
• - Flavor: Transparent Lemon
• - Volume: 500ml
• - Price: 160 yen (tax included)
• - Release Date: May 12, 2023
• - Key Features:

1. Hydration with 5g of guar bean dietary fiber per serving
2. Zero calories for guilt-free sipping
3. Refreshing and easy-to-drink citrus flavor without added sweetness
4. Contains minerals from deep ocean water

Under 5 kcal/100 ml is labeled as zero calories.
**In this product, minerals refer to sodium.

Availability

Cycle.me's Fiber-Infused Water will be available at various locations, including @cosme TOKYO, select @cosme STORE outlets, convenience stores in Tokyo, and the official online shop, with plans for further expansion.

A Collaborative Effort

Cycle.me is a registered trademark of Dot.me Co., Ltd. This innovative product has been co-developed with Dai Do Drink Co., Ltd, ensuring both quality and functionality to meet consumer needs.

As interest in health and wellness continues to grow, Cycle.me is excited to contribute to the evolution of hydration, combining the essence of flavor and nutrition into one refreshing beverage.