Geekplus Launches European Innovation Lab in Düsseldorf
On September 16, 2026, Geekplus, a leading player in warehouse robotics, inaugurated its first European Innovation Lab in the vibrant city of Düsseldorf, Germany. This establishment is poised to be a significant milestone in the company’s European expansion efforts. The event drew over 150 attendees, including industry leaders from companies like GXO, DSV, LPP Logistics, and local dignitaries including Josef Hinkel, the Deputy Mayor of Düsseldorf.
The Innovation Lab aims to serve as a pioneer testing ground for cutting-edge logistics solutions in the EMEA region, showcasing the theme “AI in Motion. Rooted in Europe.” This reflects the lab's commitment to fostering collaboration between human insights and AI-powered agents and robotics. Deputy Mayor Hinkel commented on Düsseldorf’s strategic positioning, emphasizing the city’s values of openness and international partnership as conducive to innovative technological advancements. He expressed pride in Geekplus choosing Düsseldorf as the site for this lab, which strengthens the city's innovation ecosystem.
A Hub for Advanced Robotics and AI
The Geekplus European Innovation Lab marks the company's premiere in Europe, designed as a unique space where partners and customers can closely engage with AI-powered robotics that are transforming logistics. The opening of this center symbolizes Geekplus's commitment to supporting European customers and enhancing the entire ecosystem of future logistics innovations. The facility is crafted to assist businesses in navigating towards agent-based capabilities through practical demonstrations and explorations of Geekplus's proprietary AI framework, “Gravity.” This AI framework supports complex physical tasks, promising substantial improvements in actual warehouse operations and future-proof decision-making.
According to Hong Yu, the EMEA head of Geekplus, the lab is a crucial step in bringing AI-driven warehouse robotics closer to European customers who will shape the next era of logistics. He noted, "This center allows businesses to witness the entire ecosystem in action—from collaborations between human labor and automation to humanoid robots and logistics software—facilitating the journey from interest to confident adoption."
Unmatched Exhibition of Robotics Solutions
The Innovation Lab stands out as a singular venue in Europe where visitors can experience a variety of robotic solutions firsthand. This unique setup enables an in-depth understanding of how different systems operate across various logistical contexts. The Lab will showcase logistics demonstrations encompassing human-to-automation concepts such as “Pallet-to-Person,” “Tote-to-Person,” and “Shelf-to-Person,” alongside humanoid solutions and logistics software.
Among the groundbreaking innovations on display are the humanoid robot “Gino 1,” the “RoboShuttle Hyper,” and an integrated robotic arm picking station linked to the Geekplus Gravity system. In addition to serving as a showcase, the lab functions as a testing center for future solutions. Geekplus envisions this center as a space where visitors can engage with robotic capabilities, automation interaction methods, and supportive logistics software that collectively represent what is achievable in modern warehouse environments.
Designed as an active and customer-centric facility, the Lab will host monthly tours and industry-specific theme days, with Geekplus anticipating over 1,000 visitors each year. This ensures that the center solidifies its role as a sustainable European platform for education, engagement, and the exploration of robotic solutions.
As Rinus Geurts, the Western Europe Sales Director at Geekplus remarked, "Our European customers do not need further promises—they require clarity, trust, and measurable results. The Geekplus Innovation Lab provides a venue for sales and operations teams to validate AI-driven robotics comprehensively while elucidating how autonomous capabilities translate into real warehouse performance, thus accelerating their transition from evaluation to implementation throughout Western Europe."
The opening event received support from major sponsors such as Anera, CMC Packaging Automation, and KEMARO, and included a showcase of pictures from the occasion. In today’s rapidly changing world, solutions from Geekplus are paving the way for a new era of logistics automation and efficiency.
For more information about Geekplus or to schedule a visit to the Innovation Lab, please contact Lukas Stomberg at
[email protected] or Alexandra Brun at
[email protected].