#USA #New York #Aquiline #CoAdvantage #PrimePay

Successful Merger of CoAdvantage and PrimePay

In a strategic move to enhance the landscape of human capital management, CoAdvantage, a distinguished Professional Employer Organization (PEO), has successfully merged with PrimePay, a leading provider of payroll and human resources software. This merger, backed by Aquiline, a private investment firm specializing in financial services, aims to deliver comprehensive service offerings that cater to small and medium-sized businesses' evolving needs.

A New Era in HR Solutions

The merger, announced on June 30, 2025, showcases how two well-established entities can unite to create a powerhouse of human resource solutions. This collaboration aims to better serve clients by providing an array of integrated offerings. Joe Pappalardo, partner at Aquiline, emphasized that the combined strengths of CoAdvantage and PrimePay will not only enhance customer experiences but will also facilitate seamless transitions through different business phases.

Comprehensive Offerings for Growing Businesses

By merging their respective expertise, CoAdvantage and PrimePay are poised to offer a wider range of Human Capital Management (HCM) solutions. Businesses can expect services ranging from standalone payroll functionalities to comprehensive outsourced human resources management, including benefits, risk management, and insurance services. John Cumbee, the CEO of the newly formed organization, articulated the benefits of the merger, stating that customers would now enjoy increased flexibility in selecting and utilizing services from both platforms.

Focused on Client-Centric Services

Despite the operational changes, the executive team remains committed to maintaining the customer-centric ethos that each company upheld independently. The new leadership team is determined to uphold the exceptional service standards while introducing innovative products, enhanced user experiences, and functionalities aimed at boosting market presence and revenue growth. By strategically aligning their services, the organizations believe they will help clients prioritize growth and value creation.

Leadership Commitment

At the helm of this new venture, John Cumbee will continue as CEO, supported by a senior leadership team composed of talented individuals from both CoAdvantage and PrimePay. The merger promises not only to amplify brand awareness but also to fortify the market share of both companies within the HCM industry.

About CoAdvantage

CoAdvantage stands out as a leader in offering comprehensive HR solutions for small and mid-sized businesses across the U.S. By outsourcing crucial HR functions, CoAdvantage aids companies in minimizing administrative tasks, thereby allowing them to channel their focus towards expansion and profitability. Clients can explore more on their website, www.CoAdvantage.com.

About PrimePay

With over 37 years of experience, PrimePay simplifies payroll and HR challenges through its all-in-one HCM platform. Trusted by more than 14,000 clients, PrimePay’s solutions aim to eliminate compliance concerns and reduce manual workloads so that companies can concentrate on what truly matters. For further details, visit their website at primepay.com.

Conclusion

The merger of CoAdvantage and PrimePay marks a significant evolution in the HR industry, bringing together extensive expertise and a commitment to exceptional client service. As these companies integrate their operations, they are prepared to set a new standard for innovation and efficiency, ultimately benefiting the diverse clientele they serve. Moving ahead, this union is expected to drive substantial growth opportunities not just for CoAdvantage and PrimePay, but for the businesses that rely on their services.