Exploring the Applications of AI in BtoC Marketing Strategies at the Upcoming Conference

Upcoming Online Conference on AI in BtoC Marketing

Synergy Marketing Co., Ltd. from Osaka is excited to announce its participation in the upcoming online conference titled "How Can We Use This in Our Business? - Comprehensive Guide to Winning Patterns of AI in BtoC Marketing". This event, hosted by Marketing Media Co., will take place on October 7, 2025, from 10:00 AM to 4:30 PM. The conference aims to shed light on how businesses can effectively incorporate AI into their marketing strategies.

With the growing potential of AI in various marketing arenas such as social media, advertising, e-commerce, and customer service, many companies are grappling with questions like, "Where do we start?" and "Is it really effective?" This conference will feature insights from 16 different companies that provide marketing support tools and services using AI. It promises detailed analysis on where and how to integrate AI for optimal impact, offering attendees actionable tips and innovative approaches.

Synergy Marketing's Session Details

Session Time: 12:40 PM - 1:00 PM

Title: Essential Principles for Customer Understanding Without Losing Focus on 'Customer-Centric'

In the marketing landscape, the phrase "let's think from the customer's perspective" is often quoted, but surprisingly few companies have effectively implemented it. According to research, about 53% of businesses identify challenges in this area. To think from a customer-centric approach, understanding the customer is crucial. But what does it truly mean to understand "the customer"?

Typically, focusing on persona representation is considered customer understanding, which can be misleading. In this session, we will clarify what customer understanding really entails and encapsulate the essence of thinking from a customer-defined viewpoint. We will also explore how generative AI can facilitate this understanding, empowering participants to adopt these strategies in their own organizations.

Event Overview

- Title: How Can We Use This in Our Business? - Comprehensive Guide to Winning Patterns of AI in BtoC Marketing
- Date: October 7, 2025, Tuesday from 10:00 AM to 4:30 PM
- Location: Online
- Participation Fee: Free
- Registration: Please register in advance through the link below.

Pre-registration here

About Synergy Marketing

Synergy! started its journey in 2005 and has since been adopted by approximately 5,200 companies, making it a leading domestic cloud-based CRM at the core of our Marketing SaaS. Our platform includes a unified management database for customer information, web form capabilities for large-scale access, and versatile email marketing tools. The infrastructure is powered by Amazon Web Services (AWS), ensuring high security and scalability.

Synergy! stands out by providing notable human support while addressing customer challenges holistically. As we approach our 20th anniversary in 2025, we continue to evolve beyond mere system offerings into a comprehensive Marketing SaaS solution designed to empower marketers and resolve various challenges effectively.