#Japan #hospitality #Okinawa #Naha #Smile Smart Inn

Welcome to Smile Smart Inn Naha Kume

Hospitality Operations Inc., a major player in Japan’s hospitality industry, is excited to announce the rebranding of the Smile Smart Inn Naha Kume, set to open its doors on April 20, 2026. This innovative hotel will be the second of its kind in the Smile Hotel chain, following the successful Smile Smart Inn Hakata.

A New Concept in Hotel Stays

The Smile Smart Inn concept prioritizes a non-contact service model, featuring streamlined processes such as smart check-ins. Guests can look forward to an effective and comfortable stay, tailored to meet diverse needs—be it for business or leisure. The location in Kume, a bustling area at the heart of Naha City, ensures easy access to both tourist attractions and business centers.

The establishment aims to respond to the evolving trends in the hospitality sector by creating an environment that guarantees comfort and peace of mind for all its guests. With the increasing demand for non-contact services, the Smile Smart Inn Naha Kume promises a seamless stay experience, suitable for short-term or long-term visits.

Prime Location for Tourists and Business Travelers

Situated just a short walk from both Asahibashi and Kencho-mae stations on the Okinawa Urban Monorail, the hotel boasts convenient access to the Naha Airport. It is also close to the popular Kokusai Street, where visitors can indulge in shopping, authentic Okinawan cuisine, and local souvenirs. The vicinity is rich in cultural heritage, featuring sites such as Naminoue Beach, Naminoue Shrine, and the beautiful Fuzhou Garden, all of which are within walking distance.

A quick jaunt further afield allows guests to explore UNESCO World Heritage sites such as Shuri Castle, enhancing the hotel’s positioning as a perfect base for those eager to discover the charm of Okinawa.

Comfortable and Functional Rooms

The Smile Smart Inn Naha Kume will feature 54 rooms, which include 40 double rooms, 13 twin rooms, and one universal twin room designed for accessibility. Each room is designed with a separate bath and toilet, ensuring ample space for a relaxing stay. The interiors focus on simplicity and functionality, equipped with essentials to ensure comfortable lodging.

With amenities such as refrigerators and microwaves in every room, guests can enjoy the convenience necessary for both short vacations and extended stays. The tranquil color palette and thoughtful designs make for an inviting atmosphere, appealing particularly to business travelers and families alike.

Smooth Check-in via Non-contact Services

Embracing modern technology, the Smile Smart Inn integrates smart check-in services to minimize face-to-face interactions. The advance mobile check-in process allows guests to complete the check-in procedure in under 60 seconds, enhancing efficiency and convenience. Furthermore, payments will be accepted only through online transactions, eliminating on-site payment processes.

By focusing on ease and comfort, the Smile Smart Inn aims to cater to an array of guest needs—whether they are visiting for work or pleasure.

Special Opening Promotion

To celebrate the rebranding, the hotel will offer special promotional rates for guests. The “Open Ceremony Plan” for stays until July 20, 2026, presents room rates starting at 3,000 yen per person when booked online, which can be secured through their official website.

Overview of Smile Smart Inn Naha Kume

• - Name: Smile Smart Inn Naha Kume
• - Location: 1-7-8 Kume, Naha City, Okinawa 900-0033
• - Access: A 12-minute walk from Asahibashi Station and 15 minutes from Kencho-mae Station, about a 10-minute drive from Naha Airport.
• - Total Rooms: 54 (Non-smoking)
• - Room Types: Double (40), Twin (13), Universal Twin (1)
• - Facilities: Coin laundry, Wi-Fi, washing toilet, microwave, refrigerator, and more.
• - Check-in/Out Times: Check-in at 3 PM / Check-out at 10 AM (non-contact procedure)
• - Building Structure: Reinforced concrete, 10 stories high, 1,416.82 square meters in total area.
• - Official Website: Smile Smart Inn Naha Kume

About Hospitality Operations Inc.

Founded in 2005, Hospitality Operations Inc. specializes in diverse hospitality services, operating hotels, ryokans, glamping sites, ski resorts, golf courses, and dining establishments across Japan. Led by CEO Akio Tanaka, the company remains committed to evolving hospitality trends.

For users seeking an eco-friendly, technologically advanced accommodation while enjoying all that Okinawa has to offer, the Smile Smart Inn Naha Kume is set to fulfill these needs when it opens in 2026.