#China #Shanghai #ABAL #Scape® #VR Horror

Experience the Thrills of 'Into the Labyrinth: Maze' in Shanghai!

Starting June 27, 2026, the thrilling VR horror attraction 'Into the Labyrinth: Maze' is captivating audiences in Shanghai, marking a significant international expansion for the creators at ABAL, an innovative company headquartered in Tokyo. This attraction is rooted in the popular horror experience at Fuji-Q Highland, known as 'Into the Labyrinth,' which has frightened over 5.3 million visitors since its debut.

A New Era in Horror Entertainment

Developed in collaboration with Fuji-Q Highland and brought to life with the cutting-edge Scape® XR technology, 'Into the Labyrinth: Maze' transcends traditional horror attractions by delivering an immersive storytelling experience that combines both the 'behind the scenes' narratives and an original storyline. Spanning an impressive 1 kilometer over eight floors, this virtual labyrinth pushes the boundaries of horror entertainment into a new realm. This unique fusion of Japan’s horror heritage and next-gen technology not only enhances user experience but also sets a new benchmark for attractions worldwide.

In this unprecedented adventure, visitors navigate through an extensive virtual maze that expands the physical space infinitely, allowing them to fully immerse in the experience. With the Scape® technology, even a small amount of real estate can transform into one of the largest virtual spaces available, addressing the common challenges of high property costs and limited space that cities like Tokyo and Shanghai face today.

Unique Features of Scape® Technology

ABAL’s Scape® is a location-based XR platform fueled by 18 patented technologies. Its most remarkable feature is the ability to infinitely extend the constraints of physical reality into expansive virtual realms, creating stellar immersive experiences. Users can freely roam in this augmented space, capturing memories through built-in photo and video functionality, and share their adventurous experiences instantly on social media. This has empowered a new wave of viral marketing that captures the spirit of the attraction and its thrilling moments.

Integration of Entertainment and Tech

The Shanghai event is organized by EVOLUTION ENTERTAINMENT, a comprehensive entertainment company focused on delivering Japanese IPs like anime, films, music, and characters into the Asian market. With their mission set on enriching the value of Japanese content in the region, EVOLUTION ENTERTAINMENT bridges the gap between online and offline experiences through innovative XR and VR entertainment.

As ABAL looks to the future, they aspire to not only expand into international markets but also continue innovating with experiences that blend shopping, dining, and entertainment seamlessly through digital connections. The ongoing development and demonstration of 'Into the Labyrinth: Maze' serve as prime examples of how Japanese horror can evolve and captivate audiences in fresh formats globally.

Stay tuned for more updates and don’t miss your chance to experience 'Into the Labyrinth: Maze,' which is currently also taking place at Tokyo Tower, Hirakata Park in Osaka, and Aeon Mall Okayama, all scheduled with exciting runs planned this coming summer!

For more details, visit ABAL’s Official Website or check out the specific attraction links for Tokyo, Osaka, and Okayama listed.

• - Tokyo: Tokyo Tower
• - Osaka: Hirakata Park
• - Okayama: Aeon Mall Okayama

Contacts for Media Inquiries

For press-related inquiries, please reach out to Shiori Sato at ABAL:
Email: [email protected]

Please note that sales inquiries will not be addressed via this contact. For public inquiries, please refer to the official pages of each attraction.