Growing Demand for Family Travel in Japan: MIMARU Hotels Expands in Osaka

Inbound Tourism: The Growth of Family Travel to Japan

In recent years, the number of foreign tourists visiting Japan has been on the rise, with projections suggesting that by 2025, the number will reach a record-breaking 42 million. A notable trend is the increase in family travel, with more parents and children traveling together, leading to a heightened demand for spacious accommodations that can comfortably accommodate multiple guests. Recognizing this need, the MIMARU hotel chain, operated by Cosmos Initiatives and Cosmos Hotel Management, is set to open two new facilities in Osaka in the autumn of 2026.

MIMARU: A Family-Focused Hotel Experience

MIMARU distinguishes itself through its commitment to providing family-friendly services and spacious rooms, which typically range from 40 square meters. Equipped with kitchen and dining areas, these apartments cater specifically to families traveling together. With around 80% of guests being families or groups, MIMARU has earned a reputation for its multilingual staff and family-centric services that enhance the overall travel experience.

The new MIMARU locations in Osaka will be strategically located in the bustling Shinsaibashi and Namba districts, serving as ideal hubs for families looking to explore famous Japanese cultural sites.

Market Environment: A Booming Family Travel Sector

Historical data indicates that family travel to Japan is rapidly expanding. The desire for family-oriented travel experiences is increasing, supported by Japan’s safe environment, robust public transport, and reputation for cleanliness. Families are increasingly choosing Japan as a favorite travel destination, attracted by its unique pop culture, including anime and gaming, which resonates particularly well with children.

With Osaka serving as a commendable gateway to nearby cities such as Kyoto, Nara, and Kobe, MIMARU aims to address the growing tourism needs of families traveling in large groups. As visitors arrive for the 2025 Osaka-Kansai Expo, which is anticipated to boost international recognition and tourism demand, MIMARU's expansion is timely.

New Facilities Opening: Tailored Experiences in Osaka

1. MIMARU Osaka Shinsaibashi CENTRAL (Opening: September 1, 2026)
Located just two minutes from the Osaka Metro Shinsaibashi station, this hotel will feature both four-person and six-person accommodations to cater to varying family sizes, including spacious rooms that aim to facilitate family gatherings. Moreover, the innovative bunk bed room design allows for a blend of group privacy and social interaction.

2. MIMARU Osaka Namba STATION ANNEX (Opening: October 1, 2026)
Positioned in the Namba area, this facility greatly enhances accessibility to key western Japan tourist destinations. Like its counterpart in Shinsaibashi, it will also provide two types of room configurations, with the top floor reserved for a luxurious three-bedroom suite complete with a private terrace, catering to families celebrating special occasions.

MIMARU Osaka Shinsaibashi

Enhancing Family Travel: MIMARU’s Innovations

MIMARU apartment hotels offer unique services designed specifically for families. Some of these services include same-day luggage delivery, indoor children's play areas, and clothing-sharing services, all developed to create a stress-free travel environment for both parents and children. Their dedicated staff, fluent in multiple languages and hailing from 39 different countries, assure guests that they are well-supported throughout their stay.

MIMARU is not only committed to providing comfortable accommodations but is also focused on creating a more exciting and fulfilling travel standard for families visiting Japan.

Company Background

Cosmos Initiatives is involved in the development of residential projects, investment-grade properties, and the innovative concept of apartment hotels like MIMARU. Established with the mission of enhancing urban living environments to meet changing societal needs, the company aims to bring joy and value to its customers through unique offerings.

For more information about MIMARU, you can visit their official website and explore their sustainability initiatives as well at MIMARU’s Sustainability Page.