Kirin's Exciting Refreshment: New TV Commercial
Kirin Beer Co., under the leadership of President Hideki Horiguchi, is set to unveil a captivating television commercial starting April 12, 2025. Featuring popular actors Miho Kanno and Shiori Sato, the ad showcases Kirin’s non-alcoholic beer-tasting beverage, Greens Free. The campaign is aptly titled 'Happy Non-Alcoholic' to resonate with consumers looking for a delightful refreshment experience.
A New Era of Non-Alcoholic Drinks
Greens Free has undergone recent changes and improvements, enhancing its ingredient blend to offer a fresher and more satisfying taste. This product is designed not merely for those who might be abstaining from alcohol but also for anyone seeking a delicious beverage during various occasions. Kirin aims to position Greens Free as a refreshing choice for wholesome moments, rather than just as a substitute when one can't consume alcohol.
Exploring the Ad's Narrative
The TV commercial vividly illustrates how Miho Kanno and Shiori Sato incorporate Greens Free into their daily lives to create special moments. Miho's segment features scenes from a trip to a hot spring with friends while enjoying Greens Free, indulging in barbecue, and savoring okonomiyaki, all encapsulated by the tagline that emphasizes making every day a little more special.
On the other hand, Shiori's portion focuses on her playful cooking at home, attending a festival with friends while savoring a burger alongside Greens Free, and encapsulates how these delightful moments are enhanced by the presence of the drink.
Captivating Audience Engagement
Both actresses, known for their approachable personalities, bring warmth to the production process. Behind the scenes, their camaraderie was evident, with Miho showing considerate leadership during challenging weather conditions, even asking for the crew's comfort. Shiori was equally enthusiastic, thoughful, and appreciated while executing her role, creating a bright and positive atmosphere throughout the shoot.
The Stars of the Campaign
Miho Kanno
Born on August 22, 1977, in Saitama, Miho Kanno debuted as an actor in 1993. She gained fame in 1997 and has since starred in numerous films and dramas, solidifying her status as a beloved public figure with famous works like
Dolls,
The Last Supper, and
Dear Family, showcasing her versatility and talent.
Shiori Sato
Shiori Sato was born on July 27, 1990, also in Saitama. She found success as a model early in her career and now shines in various media, including her roles in television dramas and as a host in popular variety shows. She contributes a bubbly and down-to-earth quality that resonates well with audiences, making her perfect for this refreshing campaign.
Making Every Day Special
Kirin's Greens Free encapsulates a refreshing experience that turns mundane activities into memorable moments. The new TV campaign with Miho Kanno and Shiori Sato visually communicates that this non-alcoholic beverage is a companion to cherished experiences, making everyday life a little more extraordinary.
As the campaign launches nationwide, customers are encouraged to share these happy moments with Greens Free, discovering how this delightful beverage can elevate any occasion, be it a day out with friends or enjoying a peaceful moment at home. Together, Miho and Shiori’s stories invite everyone to find joy in the little things, embodying the delightful spirit of Kirin’s Greens Free.