Engrain Launches Enhanced TouchTour Flex for Senior Living Communities Amidst Growing Market Demand

Engrain Unveils Next Generation of TouchTour for Senior Living



Engrain, a premier provider of interactive touring software and data visualization, has recently launched the new TouchTour Flex, an innovative tool tailored for senior living communities. As the demand in the senior housing market continues to surge, projected to reach around $1.22 trillion by 2030, Engrain's latest offering aims to address the specific needs of this demographic and their respective communities.

TouchTour Flex redefines the sales experience by delivering a deeply personalized platform that highlights critical community information, including care levels, available amenities, and local attractions. Unlike generic tools that cater to the multifamily sector, this solution is designed specifically for senior living, ensuring that it meets the unique demands and expectations of prospective residents, their families, and sales teams alike.

Brent Steiner, the founder and CEO of Engrain, emphasized the significance of this upgrade, stating, "This version of TouchTour Flex is essential to the senior resident journey, helping deliver an elevated, seamless user experience." This tool not only eases the leasing process but also enhances the overall journey for seniors and their families, making the often daunting decision-making experience less overwhelming.

Equipped with a vast array of intuitive features, the TouchTour Flex assists sales teams in presenting their community in a compelling manner. Key functionalities include a color-coded floor plan legend to indicate availability and comparison features for prospective residents to effortlessly analyze different floor plan options. Furthermore, the platform allows for the creation of customized digital brochures tailored to each resident, complete with vital community information, descriptions, and engaging visuals.

Engrain's commitment to user-centric design and digital innovation aims to elevate the standards within senior living communities. Steiner stated, "Senior living communities require a sales tool that adequately reflects the unique lifestyle and care options they offer." The new TouchTour Flex empowers sales teams with a vivid, interactive platform that not only helps in clarifying the options available but also generates a sense of urgency, encouraging quicker decision-making.

In a rapidly evolving market where the competition is fierce, having an advanced leasing tool like TouchTour Flex can significantly benefit senior living communities. This new generation of TouchTour is positioned to transform how communities engage with potential residents, driving further interest through its engaging and informative features. By focusing on the needs of seniors and the sales processes of staff, Engrain continues to lead the way in interactive technology solutions for the built environment.

For more details on TouchTour Flex for Senior Living, visit Engrain’s official website at engrain.com. Through continued innovation in property management technology, Engrain aims to reshape the landscape of how individuals find, lease, and manage living spaces, particularly in the dynamic world of senior living.

Topics Consumer Technology)

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