NFL Legend Barry Sanders Becomes Part-Owner of El Car Wash in Michigan Expansion

Barry Sanders Partners with El Car Wash

In a significant move for both El Car Wash and the state of Michigan, NFL Hall of Famer Barry Sanders has become a co-owner of the popular express car wash chain. This partnership comes as the company looks to expand its footprint in Michigan, leveraging Sanders' legendary status and deep connection to the local community.

Expansion Plans

El Car Wash, recognized as Florida's largest express car wash operator, has ambitious plans for its growth in Michigan. The company opened its inaugural Michigan location in Brighton earlier this year, followed closely by a second site in Madison Heights just last week. With Sanders’ involvement, the brand is set to not only bring high-quality car care but also a personal touch to the customer experience.

Co-CEOs Justin Landau and Geoffrey Karas expressed their enthusiasm for the partnership, emphasizing how Sanders' success and commitment to excellence align perfectly with their vision. They believe his presence will significantly elevate the brand's profile as they venture into the Midwest market.

Barry Sanders Speaks Out

In his remarks, Barry Sanders shared, “Joining the El Car Wash movement is a great opportunity for me to invest in Michigan further.” He noted the company’s impressive growth trajectory and their unique approach to customer service, claiming, “You’ve never experienced a car wash like this.” Sanders will also be personally attending the opening event for the Madison Heights location to meet and greet customers.

Commitment to Community

El Car Wash has made it their mission to not only provide excellent service but also give back to the community. In the past three years, they have donated over $350,000 to various organizations, partnering with local schools, charities, and first responders. This commitment is mirrored in their hiring practices as well, with a focus on providing opportunities for neurodivergent individuals and veterans. These initiatives are set to be implemented at their new Michigan locations.

About El Car Wash

Founded in 2011, El Car Wash is fast becoming a leader in the car wash industry. Backed by a significant partnership with Warburg Pincus, they have expanded to over 50 operational sites, with another 50 in the pipeline. Their focus is not just on providing car washes but creating an unparalleled customer experience through state-of-the-art technology and eco-friendly practices. With affordable unlimited wash programs, extensive amenities, and a commitment to employee satisfaction, El Car Wash stands out in the crowded market.

With Barry Sanders on board, El Car Wash is poised to create a lasting impact in Michigan. Through engaging community initiatives and a dedication to excellence, they are set to revolutionize the car wash experience for customers across the state. For updates and promotions, you can follow El Car Wash on Instagram at @elcarwash or visit their website at www.elcarwash.com.