OlyBet Forms Strategic Partnership with French Rugby Club Stade Toulousain
On January 9, 2025, OlyBet, a leading gaming and entertainment brand, announced a significant partnership with Stade Toulousain, one of France's most prestigious rugby clubs. This collaboration comes as Stade Toulousain continues to showcase its prowess in the rugby landscape, currently holding the Top 14 and Investec Champions Cup titles.
The partnership between OlyBet and Stade Toulousain is centered on enhancing the experience for rugby supporters, leveraging media opportunities and engagements on match days. Fans can expect a wealth of activities designed to elevate their game-day experiences, fostering a closer connection between the club and its dedicated audience.
Corey Plummer, the President and CEO of OlyBet, expressed his enthusiasm for teaming up with Stade Toulousain, stating, "Stade Toulousain represents the pinnacle of professional rugby, and we are thrilled to partner with the club and its supporters. OlyBet's mission is to enhance access, excitement, and unforgettable moments in sports and entertainment, and this partnership will help us achieve those ambitions."
Stade Toulousain remains a formidable contender this season, currently leading the Top 14 league. The club is also recognized as a strong candidate for further European accolades as it aims to defend its titles. Didier Lacroix, President of Stade Toulousain, shared his thoughts on the partnership: "We are honored to secure a prestigious partnership with a globally recognized brand like OlyBet. We welcome this collaboration with great enthusiasm and believe it will contribute to our growth and international visibility, providing even richer content for our supporters worldwide."
OlyBet's partnership with Stade Toulousain signifies a broader trend in the sports and gaming industries, where brands are increasingly aligning with top sports teams to enhance engagement and offer fans unique experiences. By integrating media, match-day events, and fan interactions, OlyBet is not only promoting its brand but also reinforcing the importance of community within sports.
OlyBet is a part of Olympic Entertainment Group, a leader in the gaming and sports entertainment sector. Across Europe, OlyBet collaborates with renowned sporting events, including the DP World Tour, Ryder Cup, WSOP, WST, EuroLeague, and multiple teams from LaLiga and Serie A. This expansive network of partnerships enables OlyBet to provide unique experiences at numerous venues, including 135 casinos and 100 sports bars. Additionally, OlyBet plays a vital role in supporting local sports communities and up-and-coming athletes, ensuring that sporting success is nurtured at all levels.
Moreover, OlyBet's commitment to integrity is highlighted by its membership in the International Betting Integrity Association (IBIA), a leading global organization dedicated to ensuring fairness and integrity in betting, alongside collaboration with LaLiga to protect the integrity of Spanish football.
This partnership heralds a new era for both OlyBet and Stade Toulousain, offering fans a richer and more engaged way to experience rugby while underscoring the powerful synergies between sports and entertainment sectors. As the upcoming season progresses, expectations are high for innovative fan engagement initiatives and unforgettable moments on and off the field.