#Japan #Tokyo #Ponta #Loyalty Marketing #DMM Keirin

Transforming the Lottery Experience with DMM Keirin and Ponta

On September 2, 2026, a significant collaboration between DMM, a comprehensive service provider based in Minato, Tokyo, and Loyalty Marketing, headquartered in Shibuya, Tokyo, is set to launch a new service that will enhance the betting experience for cycling enthusiasts. The initiative involves the introduction of a common point service called Ponta to the DMM Keirin betting site. It aims to provide users with an innovative way to earn and spend Ponta points through the exclusive electronic money service 'toreta+'.

The Ponta Point System

With the new service, every charge of 100 yen (tax-free) made to 'toreta+' will earn users 1 Ponta point. Notably, each Ponta point can be utilized as equivalent to 1 yen, enhancing the convenience of transactions on the platform. As a prime example of customer-centric service, this integration seeks to maximize user satisfaction and engagement with DMM Keirin’s offerings.

Seamless User Experience

To utilize this service, users must register with DMM, complete their DMM Keirin registration, and link their Ponta Web account. The process is designed to be intuitive and user-friendly. Simply follow these steps:
1. Access your My Page via the navigation of DMM Keirin.
2. Select 'Point Linking Settings' from the settings menu.
3. Choose 'Ponta Points' on the common points selection page.
4. Follow the instructions on the Ponta Web page for linking.
5. Once completed, you’re ready to enjoy the new benefits!

This collaboration reflects DMM's commitment to understanding customer needs and providing superior services while also enhancing the overall cycling betting experience.

How to Charge to 'toreta+'

Users can charge their 'toreta+' balance through various payment methods, which include:

• - PayPay
• - Direct debit from accounts
• - Bank transfers, such as internet banking, ATM payments, or regular transfers
• - Ponta Points themselves

Such flexible payment options cater to diverse user preferences, promoting increased adoption of the service.

About DMM Keirin

DMM Keirin, operated by DMM, offers users the freedom to place cycling bets and purchase options like Chari Lotto and Dokanto! conveniently via smartphones or PCs. More information is available on their official website: DMM Keirin.

Understanding Ponta

Ponta is a common point service launched by Loyalty Marketing in March 2010. With over 100 million members, it emphasizes convenience, savings, and enjoyment. Users can earn and redeem points across approximately 360,000 stores, promoting seamless integration into everyday consumer activities.

The Vision of DMM and Loyalty Marketing

DMM has established itself as a leader in diverse services, spanning from video streaming to cutting-edge technologies, as seen in their over 60 offerings since their inception in 1998. With a member base surpassing 60 million, their goal remains to pioneer new business ventures while ensuring a seamless entertainment platform for users. Meanwhile, Loyalty Marketing aims to contribute to a consumption society that minimizes waste, leveraging valuable data to fulfill consumer needs with their 'Ponta' service.

In conclusion, the partnership between DMM and Loyalty Marketing through the introduction of the Ponta point system enhances user convenience and satisfaction, promising a dynamic and rewarding experience for all DMM Keirin users. Whether you are a seasoned betting veteran or a newcomer, this service opens up a fresh avenue for rewards and engagement in the burgeoning world of competitive cycling.