Symposium Overview
On May 14, 2026, the Keio University Faculty of Business and the Real Estate Mita Association co-hosted a symposium titled "The Future of Real Estate Business: Enhancing Regional Vitality through Platform Development." The symposium aimed to explore various strategies for leveraging real estate as a platform for regional revitalization.
Key Participants
The event was coordinated by Yukako Ohno and Toshiaki Ushijima from the Faculty of Business at Keio University, along with Takashi Iwata from the Social Activities Section of the Real Estate Mita Association. Notable speakers included Masahito Yamazaki from Misawa Homes Co., and Makoto Saito from Fujiers Corporation’s Community Collaboration Department, as well as Ayano Sugiyama from Mitsubishi Estate-Simon.
Main Discussion
The central theme was to position the real estate sector as a key driver for regional revitalization, emphasizing the importance of creating systems that generate regional value while utilizing local resources. This aligns with the broader goal of ensuring sustainability in regional development. The symposium provided a platform for thought leaders in the real estate sector to share insights and engage in discussions about potential solutions.
Presentation Highlights
Makoto Saito from Fujiers Corporation presented successful cases illustrating how public-private partnerships (PPP) can contribute to regional development. Two primary projects were highlighted:
1.
Takezono Nishi Plaza Park Comprehensive Development Project in Tsukuba City, Ibaraki Prefecture
2.
Suigai Pond Park Renovation Project in Sakai City, Osaka Prefecture
These cases showcased innovative methods for utilizing parks and other public facilities, focusing on sustainable approaches that encourage community engagement.
The Role of Fujiers Group as a "Social Developer"
Fujiers Corporation is committed to its vision as a "Social Developer®," a purpose established in April 2024, aiming to contribute positively to society through its business activities. The company focuses on promoting a culture where aging is seen as an opportunity for enjoyment, particularly through its development of senior-oriented condominiums under the "Duo Seine" series. Fujiers is actively involved in:
- - Regional Redevelopment Projects: Enhancing downtown areas through quality housing and optimal land use.
- - PFI Projects: Providing private expertise for public services.
- - Community Engagement Initiatives: Supporting disaster recovery efforts, preserving historical townhouses, and collaborating with social welfare organizations.
With nearly 30 years of experience, Fujiers Corporation emphasizes a culture of challenge and customer focus in their real estate endeavors. By observing customer needs deeply, they strive to provide unique solutions as a "Social Developer®."
Company Overview
- - Name: Fujiers Corporation
- - Address: Marunouchi Nakadori Building, 10th Floor, 2-2-3 Marunouchi, Chiyoda-ku, Tokyo
- - CEO: Eiichi Ogawa
- - Business Activities: Real estate development, participation in national urban redevelopment projects, and real estate investment.
- - Established: December 21, 1994
- - Website: Fujiers Corporation