GEO Group New Stores
2026-04-28 03:52:56

GEO Group Announces Exciting New Store Openings in May 2026

Exciting Expansion Plans for GEO Group



GEO Holdings, headquartered in Nagoya, Aichi Prefecture and led by CEO Yuki Endo, has recently announced plans for significant expansion in May 2026. Throughout the month, the GEO Group will open 14 new stores, which include nine Second Street outlets, one Geo Mobile store, one Luck Rack store, and three Capsule楽局 establishments. This initiative aims to further enrich the lives of customers by providing a variety of valuable products and experiences that contribute to enjoyable daily living.

New Store Openings Overview



The new openings are scheduled between May 1 and May 31, 2026. However, details such as opening dates and business hours are subject to change based on circumstances. Additionally, it is noteworthy that the phone lines may be temporarily unavailable prior to the opening dates. It's imperative to note that these stores will follow facility holiday schedules, and all timings are based on local time.

Breakdown of New Locations


The 14 new stores are categorized into different segments:
  • - Second Street: 9 new stores will cater to the growing demand for second-hand goods, combining shopping with sustainability by encouraging customers to consider a lifestyle that doesn't rely on waste.
  • - Geo Mobile: With the latest technology and mobile devices, this single location will serve as a comprehensive mobile shop, ensuring customers have access to a wide range of mobile-related products.
  • - Luck Rack: This store will feature discounted apparel and brands, bringing value-conscious shoppers a delightful treasure-hunting experience.
  • - Capsule楽局: A unique retail concept that merges capsule toy vending and fun, designed with a playful pharmacy motif.

GEO Group's Business Operations


GEO Group is well-known for its diverse operations spread across Japan. Here’s a closer look at some of the key business lines that illustrate the group's commitment to quality and customer satisfaction:

Media Business


  • - GEO: The cornerstone of the GEO Group’s operations, it includes around 1,000 locations nationwide from Hokkaido to Okinawa. This format specializes in renting and selling DVDs, CDs, and video games, offering a unique shopping experience that incorporates both new and second-hand options. Official Website

Mobile Business


  • - Geo Mobile: This all-in-one mobile store, opened mainly in urban areas since 2015, houses about 1,000 different mobile devices, along with various accessories and cheap SIM cards. Customers can find everything related to mobile communications under one roof. Official Website

Reuse Business


  • - Second Street: A comprehensive reuse shop advocating for reduced waste. It offers a wide array of recycled items, from clothing to electronics, and operates over 1,000 stores both domestically and internationally. Official Website
  • - OKURA: This store specializes in luxury items, encouraging sustainability by allowing high-value goods to be bought and sold, thus extending their lifecycle. Official Website

Off-price Store Business


  • - Luck Rack: A unique retail concept that sells excess inventory and discontinued items at reduced prices, excellent for bargain hunters. Customers can find over 15,000 new products from more than 300 different brands, with discounts ranging from 30% to 90%. Official Website

Amusement Business


  • - Warehouse: An exciting entertainment venue housing arcade games, karaoke, and more, focusing on creating a vibrant atmosphere reminiscent of a casino. Official Website
  • - Capsule楽局: A distinctive shop themed around capsule toys with an inventive twist, aiming to provide customers with a unique retail experience. Official Website

Additional Services


  • - Pleasure: This business specializes in the buying and selling of agricultural machinery, ranging from tractors to various work equipment. Official Website
  • - Kotaro: An expert antique shop where items of historical significance and beauty are appraised with meticulous care, ensuring they continue to be cherished by future generations. Official Website

Through these ambitious plans for 2026, the GEO Group is dedicated to enhancing customers' lives by promoting responsible consumption and a fun shopping experience.


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Topics Consumer Products & Retail)

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