#Japan #Aichi #Kousoku Offset #Tourism Expo #Osaka Bob

Kousoku Offset at Tourism EXPO Japan 2025

Kousoku Offset Co., Ltd., headquartered in Nishi Ward, Osaka, is set to participate in the Tourism EXPO Japan 2025, which will take place from September 25 to September 28 at the Aichi Sky Expo. This year’s theme, "Energizing Regions! Tourism Ideas Exhibition!", will highlight various initiatives that Kousoku Offset has supported across Japan, showcasing the company's commitment to enhancing local tourism efforts.

Showcasing Local Innovations

During the event, visitors can expect a vibrant exhibition featuring innovative ideas aimed at revitalizing local areas through tourism. A key highlight is the Regional Efforts Election, where attendees can vote on their favorite initiatives such as local souvenir shops capitalizing on inbound demand, and hotels utilizing trading cards to increase customer satisfaction. Participants who engage in the various surveys will have the chance to win prizes like Nara sake, regional food products, or exclusive merchandise from Kousoku Offset’s booth.

Additionally, the Travel Lottery will allow guests to draw cards that will suggest their next travel destination. This fun, interactive experience, curated by writers from the overseas-focused media platform Kodawari Times, aims to inspire attendees with recommended travel spots.

Exclusive Tourism Capsule Toys

The booth will also introduce exclusive local capsule toys, designed to engage and excite visitors about Japan's unique tourist spots. Attendees will enjoy capsule toys featuring accessories from all 47 prefectures as well as an Aichi-exclusive capsule toy.

Innovative DX Service: Hakoboya

For industry professionals, Kousoku Offset will present the Hakoboya service, a digital transformation (DX) solution aimed at streamlining overseas shipping processes for inbound tourists. With the simple scan of a QR code in stores, visitors can easily create shipping labels for carriers like DHL and EMS, reducing staff workload and ensuring a smoother process for sending souvenirs and custom orders abroad. Hakoboya is a proud recipient of the KANSAI DX AWARD 2024 Gold Prize, and it has been nominated for the final screening of the Japan Tourism Award 2024.

Additional Services and Media Campaign

Among the services available at Kousoku Offset’s booth are various promotional materials, including:

• - Paper capsule toy machines
• - Tourism trading cards
• - Promotion strategies for inbound travelers via WEB/SNS
• - Cross-border e-commerce development
• - Mini cans of Japanese sake promotions

Moreover, the Kodawari Times media platform is offering a complimentary listing campaign for visitors at the booth, targeting the introduction of unique Japanese products and cultural insights to the overseas audience.

Engaging with Visitors

Kousoku Offset invites everyone interested in tourism to stop by their booth, No. E-054, in the travel-related section focusing on both domestic and inbound tourists. Full details about visitor registration and entry tickets are available on the official Tourism EXPO Japan website.

This year's event marks the first time the Tourism EXPO is held in Aichi, set against the backdrop of expectations for the tourism industry's continued growth, including initiatives for Hokuriku revival. Kousoku Offset seeks to gather opinions from those passionate about travel while showcasing their diverse services aimed at promoting sustainable tourism.

Company Background

Founded in 1986 with investment from the Mainichi Shimbun and its associated companies, Kousoku Offset specializes in producing promotional materials for local governments, including research, design, and printing services. Over the years, they have launched various initiatives, such as their official tourism character Osaka Bob and the free magazine MAIDO, which presents Osaka's attractions to a global audience. With their focus on sustainable tourism and innovative solutions, Kousoku Offset continues to play a pivotal role in promoting Japan's rich cultural heritage and tourism potential.

For more information about the company, visit their website: Kousoku Offset.