#Japan #Japanese Cuisine #Toyohashi #Okonomiyaki Honpo #new menus

Exciting New Menu Launch at Okonomiyaki Honpo

Starting September 2, 2025, Okonomiyaki Honpo, a popular eatery across Japan, is set to debut an innovative selection of dishes that promise to elevate the dining experience for its customers. The parent company, Monogatari Corporation, based in Toyohashi, Aichi Prefecture, focuses on enriching the flavors and textures of its existing offerings, notably the cornerstone dishes of okonomiyaki and kushi-katsu.

Revamped Signature Dishes

The flagship items at Okonomiyaki Honpo, okonomiyaki (Japanese savory pancakes) and kushi-katsu (deep-fried skewered meat and vegetables), have undergone substantial improvements. The okonomiyaki batter has been meticulously crafted to heighten its umami flavor, with careful adjustments to ingredients such as okonomiyaki flour, tempura scraps, and the method of chopping cabbage. The result is a delightful, fluffy, and savory pancake that you won't want to miss. Pair it with a new sauce designed to enhance its rich flavors, and you have a culinary experience that's hard to beat.

Kushi-katsu has also been refined, emphasizing a crispy texture. Along with improvements to the batter, the kushi-katsu sauce now features a blend of sweet notes from vegetables and fruits, enhancing the skewer’s profile. Seasonal specialty kushi-katsu featuring limited-time ingredients will also be available, ensuring a unique taste experience each season.

A Spectrum of New Menu Items

In addition to the revamped classics, Okonomiyaki Honpo is expanding its menu with a variety of new options across different categories. Notable additions to the monja category include Sichuan-style Mapo Tofu Monja and Carbonara Monja, catering to diverse palate preferences. Now, diners can relish in a wider range of flavors within the all-you-can-eat experience.

On the dessert front, new surprises await with the Waffle Cone Monja, served hot on the griddle, and a DIY Soft Serve Bar, adding an exciting twist to meal time. Customers can experience an entirely revamped Okonomiyaki Honpo, encouraging them to try all the new offerings.

Highlights of the New Menu

A glimpse of some of the new menu items includes:

• - Carbonara Monja - ¥550 (incl. tax ¥605)
• - Sichuan Mapo Tofu Monja - ¥550 (incl. tax ¥605)
• - Pizza Monja - ¥550 (incl. tax ¥605)
• - Peppa Lemon Chicken Karubi - ¥390 (incl. tax ¥429)
• - Griddle Crab Omelet (using imitation crab) - ¥390 (incl. tax ¥429)
• - Stir-fried Greens - ¥390 (incl. tax ¥429)
• - Mini Chilled Udon with Refreshing Ume and Daikon - ¥390 (incl. tax ¥429)
• - Yaki Udon (Dashi Soy Sauce) - ¥490 (incl. tax ¥539)
• - Waffle Cone Monja with Mixed Berries - ¥390 (incl. tax ¥429)
• - Waffle Cone Monja with Sweet Potato Maple Butter - ¥390 (incl. tax ¥429)

All selected dishes are also available for individual orders, providing flexibility for all diners. Please note, the selection available may vary by store location.

About Okonomiyaki Honpo

Okonomiyaki Honpo specializes in not just okonomiyaki and kushi-katsu but also offers a vast choice of other teppanyaki options (like steak and seafood) and diverse A la carte dishes available through various all-you-can-eat menus. The star of the show is the Chōzeyaku Tamago, a luxurious okonomiyaki crafted with premium ingredients, grilled to perfection on special thick steel plates upon order. Kushi-katsu at Okonomiyaki Honpo is also noteworthy; customers rave about its crispy texture, achieved through precise frying temperatures and durations.

With three different courses available, diners can take advantage of an economical Easy Course, the richer Okohon Course featuring more options, including criteria for the kushi-katsu, and the exclusive Premium Steak Course that encompasses around 100 choices from steak to seafood and more. Additionally, the Self-Service Cotton Candy Machine and Shaved Ice Machine near the drink station have become popular attractions, especially among younger guests.

Whether you're a student, family, or looking for a venue for group gatherings, Okonomiyaki Honpo equips each location to cater to a spectrum of dining occasions. Note that some menu items and the course offerings may differ by store.

For more details, you can visit their official website at Okonomiyaki Honpo or check out their social media pages, including X (formerly Twitter), Instagram, and Facebook.

About Monogatari Corporation

The company is led by CEO Hiroyuki Kato and was established in December 1949, with its current corporate structure formed in September 1969. With a capital of ¥5.9 billion as of June 30, 2025, and revenues amounting to ¥123.9 billion for the same period, Monogatari Corporation operates numerous well-recognized dining establishments across Japan, including Yakiniku King, Maru Gen Ramen, and others. Currently, it boasts 758 domestic locations and 65 international venues as of July 31, 2025.

For further information about Monogatari Corporation, visit their corporate site.