#Japan #Tokyo #Holiday Collection #Pandora #More Than A Gift

A Winter Celebration: PANDORA's 2025 Holiday Collection

This winter, PANDORA Jewelry Japan is thrilled to introduce a special Holiday Collection, perfectly designed to illuminate the festive season. Under the theme of "More Than A Gift," this campaign celebrates those enduring moments of connection, joy, and imagination that transcends ordinary gifting.

The campaign is helmed by acclaimed filmmaker Roman Coppola, continuing a legacy of creativity alongside cinematographers Craig McDean and Raymond Meyer. The atmosphere is enriched by the timeless melody of The Beach Boys' classic, "God Only Knows," creating a dramatic world visually reminiscent of the heartfelt messages that PANDORA embodies. This year’s collection emphasizes the brand’s philosophy, “BE LOVE,” encouraging deep emotional connections between people.

Key Items in the Collection

The 2025 Holiday Collection features around 60 unique designs, priced from ¥6,600 to ¥39,600 (including tax). Some highlighted items include:

• - Crescent Moon Charm - Priced at ¥9,900, this charm resembles a crescent moon adorned with star-shaped stones and bears the inscription, "THE SKY IS THE LIMIT" on the back, reminding wearers to dream big and break past their limits.

• - Sparkling Heart Charm - At ¥15,950, this charm features a heart shape plated in 14K gold with clear cubic zirconia that captures light from various angles, symbolizing warmth and kindness across ages.

• - Gingerbread Angel Dangle Charm - For ¥12,100, this charming piece is crafted from sterling silver with colorful enamel and artificial crystal, featuring the sweet phrase "MY SWEETHEART" engraved on the back.

• - Splittable Butterfly Dangle Charm - Costing ¥13,200, this item showcases a stunning butterfly design enhanced by sparkling cubic zirconia and blue enamel, signifying connections with friends or loved ones through its paired wings inscribed with "TOGETHER ABOVE ALL."

The official launch date for the collection is set for October 23, 2025, across all PANDORA stores, online, and at ZOZOTOWN. Note that availability may vary by location.

Celebrate the Season with Heartfelt Connections

Starting November 3, 2025, PANDORA will premiere a captivating television commercial across various stations, including key areas in Kanto and Kansai regions. The promotion will reach audiences through major networks such as TBS and Nippon Television.

The campaign not only aims to dazzle but also to remind us of the essential theme of connection amidst the holiday hustle and bustle.

Francesco Teruzzo and A. Filippo Ficarelli, the creative directors behind this season's collection, share, "This holiday collection reflects the dreams we hold and the cherished memories that shape us. The essence of this season goes beyond glamour and cheer; it’s about real connections and moments of reflection. We envisioned a soft, glowing world where each piece of jewelry gently reminds you of what truly matters."

PANDORA: A Journey of Connection and Sustainability

Founded over 40 years ago in Copenhagen, PANDORA has grown from a small jewelry shop into the largest jewelry brand in the world, present in over 100 countries. The brand prides itself on using high-quality materials and aims to offer endless personalization possibilities, encouraging self-expression among its clients.

Moreover, PANDORA is leading the charge in sustainability by producing all its jewelry from recycled silver and gold. They have set an ambitious goal to halve greenhouse gas emissions across their entire value chain by 2030.

As this winter approaches, PANDORA's 2025 Holiday Collection stands as a reminder to embrace the bonds we share, celebrating the gift of connection above all else.