#USA #Purchase #MLB #Mountain Dew #Baja Blast

Mountain Dew® Baja Blast® Hits a Home Run with New Fan Promotion

As the official soft drink of the 2026 Major League Baseball (MLB) season, Mountain Dew® Baja Blast® has announced an exciting fan engagement campaign called 'Get a Baja for a Blast'. From the inaugural game of the MLB season onwards, fans across the country will have the chance to win free Mountain Dew Baja Blast® when home runs exceed 420 feet during any of the season's games.

Details of the Promotion

Starting tonight, any time a player hits a home run measuring 420 feet or more, participants who have registered on www.BajaBlastHomeRuns.com can redeem a pass for a free Mountain Dew Baja Blast® the following day—up to five times during the season. Fans can stay updated on eligible home runs through the real-time Baja Blast leaderboard on MLB.com, ensuring they don’t miss out on either the action or the refreshing drink.

Collaborating with Rawlings

In celebration of the 'Get a Baja for a Blast' campaign, Mountain Dew Baja Blast® is also teaming up with Rawlings®, the official glove partner of the MLB, to release a limited-edition baseball glove. This distinctive glove features the eye-catching color of Baja Blast and is crafted from premium Heart of the Hide® leather, shining with gold accents that embody the vibrant spirit of the signature tropical lime flavor beloved by fans. Priced at $399.99, this limited-edition glove is available for purchase at Rawlings.com.

Michael Smith, Vice President of Marketing for Mountain Dew at PepsiCo Beverages, said, “Baseball is all about great moments, and Mountain Dew Baja Blast® is the perfect beverage to complement the experience. By rewarding home runs of 420 feet or more, we are giving fans even more exciting ways to celebrate spectacular hits throughout the entire season.”

A Perfect Partnership

Michael Thompson, Marketing Director at Rawlings, echoed the sentiment: “For over a century, Rawlings has been integral to the highlights of baseball. Partnering with Mountain Dew Baja Blast® to create something special for fans felt like a natural choice. This glove combines our exceptional craftsmanship with the bold energy of Baja Blast to celebrate one of the most thrilling baseball seasons yet.”

Get Involved

Fans eager to start enjoying free Mountain Dew Baja Blast® should register at www.BajaBlastHomeRuns.com and can also follow @MountainDew and @MLB on social media for behind-the-scenes insights into this bold collaboration throughout the season.

Mountain Dew Baja Blast® promises this partnership is just the beginning, with more exciting updates expected as the season progresses.

About PepsiCo

PepsiCo serves consumers over a billion times a day in more than 200 countries and territories, generating nearly $94 billion in net revenue in 2025 alone. Their expansive product range includes iconic brands like Lay's, Doritos, Gatorade, and Mountain Dew, among others, reflecting a commitment to delicious, convenient food and beverage experiences.

PepsiCo's vision revolves around leading the way in food and beverage with a focus on sustainability through their pep+ initiative, which aims to drive growth and create a resilient future for the company and its communities.

About Major League Baseball

Major League Baseball stands as the longest-running professional sports league in the United States, comprising 30 member clubs in the U.S. and Canada. Under Commissioner Robert D. Manfred, Jr., MLB has seen increased attendance and a revitalized engagement model that appeals to a younger audience, achieved by innovative marketing and star player promotions.

About Rawlings

Established in 1887, Rawlings is a world-leading manufacturer of high-quality baseball and softball equipment. The company’s commitment to quality craftsmanship is why it is the preferred choice for professional athletes and sports organizations alike. For more information, visit Rawlings.com.