National Mango Board's 'Joy Ride' Tour Returns for Peak Mango Season in Chicago and Dallas
National Mango Board's 'Joy Ride' Tour Returns for 2025
The National Mango Board has announced the much-anticipated return of its 'Joy Ride' tour, a delightful celebration of fresh mangos. This event promises to engage consumers in an interactive and fun-filled environment, bringing a slice of tropical joy to both Chicago, IL, and the Dallas, TX area this summer.
A Celebration of Fresh Mangos
Kicking off in Chicago from July 31 to August 3, and returning the following weekend on August 7 to 10, the tour will feature a vibrant orange carpet entrance, creating an experience that delights both the eyes and taste buds. Following Chicago, the tour will showcase its offerings in the Dallas area from August 22 to 24. Numerous high-traffic retail locations such as ALDI, H-E-B, Jewel-Osco, and Whole Foods Market are set to host these exciting events.
This year, the tour has partnered with Tajín®, a popular seasoning for mangos. Known for its blend of mild chili peppers, lime, and sea salt, Tajín® will enhance the fresh fruit experience, making the sampling sessions even more irresistible. Visitors can enjoy complimentary cups of ripe, juicy mangos topped with a variety of delicious options, including coconut flakes, honey, chocolate sauce, and, of course, the iconic Tajín® for that perfect spicy kick.
Educational and Fun Activities
As part of 'Joy Ride,' the National Mango Board aims to not only offer samples but also educate consumers about this superfruit's benefits. Those who visit can expect an array of interactive photo opportunities, live activations, and giveaways. The executive director, Ramón Ojeda, expressed excitement about continuing the campaign, emphasizing its success last year. He stated, “We had such success with 'Joy Ride' last year and are excited to continue the campaign to further share the incredible taste and versatility of fresh mangos in a fun, educational and interactive environment.”
Attendees can learn new recipes, nutritional benefits, and interesting facts about mangos while savoring the delicious flavors. The event is designed for mango enthusiasts of all ages, ensuring that everyone has a memorable experience.
Join the Fun Even from Home
For those who can't attend in person, the excitement continues online. The National Mango Board has introduced a digital component to the campaign, allowing fans to visit their Instacart brand page for a special coupon to enjoy the sweet taste of mangos from their homes. Social media influencers will also play a significant role in spreading the joy by sharing mango-inspired content and encouraging followers to engage with the celebration online.
As a rich, nutritious fruit, mangos are packed with vitamins and fiber, making them a delicious and healthful treat. A serving of mangos contains only 70 calories while providing substantial amounts of vitamins C, A, and B6, folate, and fiber. This makes mangos not just a delightful fruit but a powerhouse of nutrients, all wrapped in a vibrant yellow hue.
Learn More
To keep up with the full schedule of events and additional information about the National Mango Board, visit their website at Mango.org. Join the mango celebration - engaging activities, delicious flavors, and lots of fun await!
This summer, don't miss out on the joy of fresh mangos as the 'Joy Ride' tour brings flavorful experiences to the hearts of Chicago and Dallas. Whether you’re enjoying the festive atmosphere or savoring your favorite mango dish at home, there's no better time to indulge in this extraordinary fruit!