#USA #Financial Technology #ROLLER #Petaluma #Adyen

Empowering Venues: ROLLER Partners with Adyen

In a significant leap for the leisure and attractions industry, ROLLER, the comprehensive venue management platform, has joined forces with Adyen, the preferred financial technology partner for top businesses globally. The collaboration aims to deliver crucial funding options to over 3,000 venues, enabling operators in sectors ranging from trampoline parks to cultural attractions to access immediate financing through ROLLER Capital, an advanced payment solution embedded directly into their existing systems.

A Touch of Speed in Funding

This innovative partnership has already shown impressive results, with $1 million in business loans distributed within just one week of its launch. ROLLER Capital facilitates rapid access to much-needed financial resources, empowering venue operators to invest in improvements, expand staff, and manage inventory without the traditional barriers found in conventional banking setups.

Since adopting Adyen's platform in 2021, ROLLER has been oriented towards fostering an improved experience for their users. Now, with the introduction of embedded finance through ROLLER Capital, operators enjoy unprecedented ease of access to funds, essential for businesses that thrive on quick turnaround times.

Tailored Financing Options

The flexible financing solutions cater specifically to venue operators who often struggle with seasonal capital needs. Some key benefits of the new offering include:

• - Instant Access to Funds: Operators can receive pre-approved financing offers and request funds in mere seconds, often seeing payouts in their external bank accounts within minutes.
• - Simplified Application Process: Loans ranging from $500 to $100,000 are based on a venue's sales performance, allowing for a hassle-free application process without excessive paperwork.
• - Transparent Repayment Structure: Repayments are adjusted as a fixed percentage of daily sales, ensuring that businesses can manage their cash flow effectively with no penalties for early repayments or late fees.

For example, Elena Kaljian, co-owner of Art Play Cafe in Petaluma, California, shared, "We applied on Monday morning and it was immediately accepted. The funds were in our account by Thursday. It was a super quick and easy process." This testimony highlights the accelerated pace at which venues can now secure necessary funding without compromising their operational goals.

A Global Expansion

Currently, ROLLER Capital is fully functional for users based in the United States, Canada, Australia, the United Kingdom, and Ireland. Future expansions are set to include markets in Finland, the Netherlands, Spain, and Sweden, showcasing the rapid growth and adoption of embedded financing within the leisure sector. This expansive rollout comes alongside ROLLER’s mid-year Product Launch, where the company is unveiling several innovative solutions aimed at enhancing operational efficiency.

Chris Rich, VP of Financial Services at ROLLER, commented, "Our venue operators run capital-intensive businesses with sharp seasonal peaks. Adyen Capital enables us to provide them with working capital in just hours, instead of weeks, directly within the platform they use on a daily basis.” This ability to access funds rapidly is tailored to meet the seasonal demands faced by business operators, significantly alleviating financial pressures.

Moreover, Roelant Prins, Adyen's Chief Commercial Officer, summarised the partnership's significance, stating, "Platforms like ROLLER are central to a venue’s operations. By embedding financial services like ROLLER Capital, they are delivering tremendous value to operators precisely at their moment of need. We are excited to help leisure businesses flourish with easier access to funding."

About Adyen

Adyen has established itself as a leading financial technology platform, recognized for offering comprehensive payment solutions and financial products to support business growth across diverse sectors. Collaborating with renowned names like HM, Uber, and eBay, Adyen is committed to enhancing operational efficiency for its partners.

About ROLLER

ROLLER is designed to streamline the management processes of modern attractions. Their all-in-one platform helps improve efficiency and maximize revenue by integrating ticketing, point-of-sale, and various customer engagement tools, making the guest experience seamless and enjoyable.

By continuously refining their offerings and focusing on customer-centric solutions, ROLLER is committed to leading advancements in venue management technology, creating a robust ecosystem for leisure businesses to thrive.