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A Unique Craft Exhibition: 'IWAMI TRIBE with SUKIMONO'

In an exciting development for craftsmanship lovers, the first-ever exhibition titled "IWAMI TRIBE with SUKIMONO" will take place from January 30 to February 1, 2026, at Telling Cafe & Gallery in Aoyama, Tokyo. Organized by SUKIMONO Co., Ltd., a company that has been actively addressing local challenges through diverse approaches such as design, architecture, and hospitality in the Iwami region of Shimane Prefecture, this exhibition promises to be a captivating experience for all attendees.

What to Expect at the Exhibition

The "IWAMI TRIBE" exhibition aims to highlight the powerful craftsmanship of artisans and creators from the Iwami region, emphasizing the creativity and innovation that define local production. Unlike conventional exhibitions that merely display finished products, this event will showcase the background of regional resources, production processes, and the philosophies and lifestyles of the makers that transform these elements into high-value creations.

One of the highlights of this exhibition is the collaboration with Freewill Co., Ltd., led by founder and CEO Toshiyuki Asaba, who operates the Telling Cafe & Gallery, which serves as a sensory experience platform where the creativity of Japan is preserved and celebrated. In a time where consumer values are shifting significantly, the exhibition aims to redefine the concept of creation, focusing on craftsmanship that begins with the hands, emotions, and pride of the creators, while re-editing the Iwami region towards a more sustainable, circular economy.

Additionally, the exhibition will introduce programs such as ‘nursery school study abroad’ in collaboration with Kitchen Hike Co., and company-oriented art training sessions, showcasing that stays in this region extend beyond ordinary tourism. Participants will have the opportunity to immerse themselves in the new values that emerge from Iwami, where the term ‘depopulation’ was first coined.

Event Overview

• - Dates: January 30 (Friday) - February 1 (Sunday), 2026
• - Venue: Telling Cafe & Gallery 2F, 1-4-5 Kita Aoyama, Minato-ku, Tokyo
• - Opening Hours: 9:00 AM - 9:00 PM (until 6:00 PM on the last day)
• - Admission: Free, No reservation required
• - Official Instagram: @iwami_tribe

To deepen visitors' understanding of SUKIMONO and the Iwami region, several interactive experiences will be offered, including:

Talk and Demonstration Events

Visitors can engage directly with expert craftspersons who will be present for discussions and live demonstrations of furniture making, alongside a talk event hosted by the representative of SUKIMONO. These sessions will revolve around essential strategies for creative survival in the evolving landscape of craftsmanship.

Exhibits and Sales

The exhibition will also feature a display and sale of furniture and products created by SUKIMONO, which are deeply inspired by the natural environment and values of the Iwami region.

Iwami Experiences

Prospective visitors will also receive information about immersive programs, including nursery school study abroad options and art training designed for corporate groups, all aimed at providing unique life experiences rooted in the rich culture of Iwami.

Discovering the Iwami Region

The Iwami area, rich in natural resources, is located in western Shimane Prefecture and is home to various industries such as steel and ceramics that continue to support the local lifestyle. It boasts of the renowned World Heritage Site, the Iwami Ginzan Silver Mine, and is characterized by a harmonious coexistence of history and nature.

The area is marked by the picturesque scenery of red-roofed houses made of Sekishu tiles against a backdrop of blue skies and green mountains. Moreover, it is a haven for traditional arts such as Iwami Kagura, a captivating performance art, and Sekishu Washi, which boasts a history of over 1300 years, providing a glimpse into Japan’s strong cultural roots.

With the highest ratio of traditional wooden houses to total dwellings in the country, Iwami is a showcase of architectural excellence and sustainable living practices. The region exemplifies the unique Japanese value of coexisting with nature while skillfully utilizing a variety of natural materials in its craftsmanship.

About SUKIMONO Co., Ltd.

• - Location: 166-2 Asari Town, Gotsu City, Shimane Prefecture
• - Business Focus: Architectural design (planning, construction, and management) and manufacturing and sale of furniture and textile products, as well as hospitality operations.
• - Website: SUKIMONO

For inquiries regarding coverage or interviews, please contact the PR office at [email protected] (Attn: Kasai).