Global Produce Partners with WORLD CLEANUP DAY 2026: A Commitment to Environmental Sustainability

Global Produce, a leading event production company based in Shibuya, Tokyo, is proud to announce its continued sponsorship of the WORLD CLEANUP DAY 2026, organized by the NPO WORLD CLEANUP DAY JAPAN. The event is set to take place from September 1 to 30, 2026, culminating in activities coinciding with the UN International Day on September 20. The company has been actively involved in similar initiatives since 2023, demonstrating its commitment to environmental responsibility by engaging its employees in local community cleanup efforts.

Environmental Ministry Calls for Nationwide Cleanup Participation

On August 28, 2026, the Ministry of the Environment released a statement encouraging participation in nationwide cleanup activities that correspond with World Cleanup Day on September 20. The statement outlined that a significant global effort involving around 25 million participants from 190 countries took place in 2025, with 30,294 individuals joining in Japan alone. The ministry also emphasized the importance of collaboration among individuals, local governments, NGOs, corporations, and research institutions to tackle issues related to marine plastic waste through the Plastic Smart campaign.

About WORLD CLEANUP DAY 2026

World Cleanup Day began as a citizen movement in Estonia in 2008 and has evolved into a global day of cleaning and bringing awareness to environmental issues, celebrated on the same day around the world since 2018. The United Nations formally recognized September 20 as the International Day during the 2023 General Assembly. The event period in Japan encourages all participants to engage in cleaning efforts from September 1 to 30.

Event Collaboration Background

Global Produce’s alignment with WORLD CLEANUP DAY stems from its vision of delivering happiness globally through event production. The company organizes over 200 large-scale business events annually and addresses the environmental impacts associated with events at both the planning and implementation phases. Their involvement in cleanup initiatives reflects their commitment to reducing environmental burdens and caring for the communities where they operate.

Last Year's Initiatives: Employee Cleanup and Award Recognition

On September 19, 2025, approximately 30 employees from Global Produce participated in a team-based cleanup session in the Shibuya to Omotesando area. This initiative involved sorting waste as they collected it, ensuring that collection and disposal were sustainable through partnerships with local facilities. In recognition of their efforts, the company provided its venue, the TOWN HALL in the Aoyama Oval Building, for the WORLD CLEANUP DAY 2025 Reporting Meeting and Awards Ceremony, which led to them receiving the Special Thanks Award for contributions made during the event.

This Year's Initiatives: Sponsorship and Employee Involvement in Cleanup

Continuing its commitment, Global Produce will once again sponsor WORLD CLEANUP DAY 2026 and actively involve employees in cleanup activities. Just like last year, teams will engage in waste collection in the Shibuya and Omotesando regions, focusing on responsible waste sorting practices.

Sustainable Practices in Event Production

Headquartered in Tokyo, Global Produce emphasizes sustainability through its Bring Happiness Project. Their ongoing initiatives to promote environmental consciousness include:
1. Venue Selection: Prioritizing venues that have environmental certifications and energy-efficient facilities.
2. Decor and Construction: Using reusable materials and recycling waste from setups to minimize discard.
3. Digital Operations: Moving to a more digital approach in meetings and event operations to reduce paper use.
4. Catering: Designing food service to minimize waste and utilizing reusable dishes to reduce food loss.
5. Energy: Suggesting cleaner energy use to decrease carbon footprints in event operations.

These efforts also educate participants through reusable merchandise and the establishment of composting stations, contributing to ecological awareness. Global Produce aims to establish a standard of sustainable operations within the event industry and constantly seeks to integrate these practices into future projects.

The Mission of Global Produce

With a strong vision of promoting happiness through event production, Global Produce has established itself as an integrated event production group. Serving a wide range of clients with over 3,000 large-scale business events since its inception, the company transforms significant moments into engaging experiences, showcasing their ability to deliver excellence from concept to execution. Their dedication to client success is reflected in their model characterized by leadership, production capabilities, and collaborative teamwork.

Through these activities and initiatives, Global Produce not only pursues business success but also works diligently to foster a positive impact on the environment and society as a whole.

For more information about Global Produce, visit Global Produce.