Genki Global Dining Concepts Launches Affordable Lunch Campaign for Difficult Times

Genki Global Dining Concepts Launches an Affordable Lunch Campaign

As the cost of living continues to rise, Genki Global Dining Concepts, a well-known restaurant chain based in Taito, Tokyo, is stepping in to support families by introducing an incredible promotion that offers ramen and udon at the astonishing price of just ¥90 (tax included) during weekday lunch hours. From November 4, 2025, this campaign, titled the "Family Budget Support Campaign," will be held at participating locations nationwide.

The initiative aims to provide comfort and warmth in the form of a hot meal at an accessible price, crucial during the chillier months. Recognizing the financial pressures many families face, this campaign emphasizes making dining out a more affordable option, allowing everyone to enjoy a nourishing bowl without damaging their wallets. The promotional menu features two types of dishes: a light and flavorful soy sauce ramen exclusive to Sushiro and a hearty tanuki udon and kake udon available at both Sushiro and Genki Sushi.

Campaign Highlights

The Family Budget Support Campaign offers a unique opportunity for individuals to indulge in delicious, warm dishes at an unbeatable price during lunch hours (from opening until 5 PM). The soy sauce ramen is characterized by its rich broth complemented with smooth noodles, while the tanuki udon and kake udon boast a delightful chewiness that many diners adore. Customers are welcome to order more than one at a time, making it a perfect side dish to sushi or as a stand-alone meal that warms the soul.

With rising prices affecting daily budgets, this campaign is designed to provide a moment of joy and satisfaction, helping individuals and families experience not just a delicious meal, but a sense of comfort, all while being mindful of their budgets. Whether you're looking to enjoy a meal alone or with family, this campaign offers the perfect chance to indulge in a light yet warming dish that satisfies both the stomach and the heart.

Campaign Details

Concept & Purpose
This campaign has been conceived as an earnest effort to support our customers' finances in light of rising costs. With lunch options priced at just ¥90 (tax included), it's a chance to enjoy warm meals without overspending. In a season where cold temperatures start to creep in, this promotion grants diners an opportunity to take comfort in a delicious meal without the usual financial stress.

Duration:

- Start Date: November 4, 2025
- Lunch Hours: Opening – 5 PM

Please note that sales may be temporarily paused during the New Year’s holidays and other specific dates determined by the company.

- End Date: Undetermined.

Participating Locations:

- Soy Sauce Ramen: Available at all Sushiro locations nationwide.
- Tanuki Udon / Kake Udon: Available at both Sushiro and Genki Sushi nationwide.

The ¥90 price is consistent across all participating outlets.

Menu Items:

- Lunch Soy Sauce Ramen – ¥90 (tax included)
- Lunch Tanuki Udon – ¥90 (tax included)
- Lunch Kake Udon – ¥90 (tax included)

About Genki Global Dining Concepts

Genki Global Dining Concepts continues to expand with a focus on community-oriented dining options such as Genki Sushi, which stays attuned to changing times with its evolution, and a variety of other brands including Chiyo, specializing in authentic dishes, and Unagawaki, known for affordable eel cuisine. Through its diverse offerings, the company aims to create enjoyable and comfortable dining experiences that contribute to the health and well-being of customers across the globe.