#Morght #NELL #Sleep Revolution

Introducing the NELL Comforter: The Future of Sleep

In an exciting advancement for the home textiles market, NELL, a renowned sleep brand operated by Morght, is set to launch its revolutionary comforter on October 9, 2025. This innovative product boasts the warm and fluffy qualities that users expect from down comforters but comes with an unprecedented convenience—it is fully machine washable. This game-changing product is part of NELL's philosophy of starting a sleep revolution right from daily living.

NELL believes that proper sleep is not solely dependent on the functionality of your bed or mattress; it requires an overall redesign of your daily life routines and environments. The new NELL comforter exemplifies this belief by addressing common household issues associated with traditional comforters—specifically, the inability to easily clean them and maintain their hygiene. With NELL's latest offering, you can enjoy a pleasant and secure sleep experience that is both clean and comforting.

The Development Journey of the NELL Comforter

NELL set out to redefine what an ideal comforter should be, acknowledging that like mattresses, comforters are essential daily items for everyone. Through numerous consumer interviews, they discovered a common frustration among customers: the trade-offs between washability and comfort.

Many users commented on the dilemma they faced:

• - “Down comforters feel great but can’t be washed in a machine.”
• - “Washable comforters are convenient but lack the fluffiness and insulation.”

These conflicting needs signified a hurdle in the market that NELL aimed to overcome by creating a “washable down comforter.” Starting from scratch, the brand meticulously selected materials, blending insulation fibers with high-volume fluff to recreate the warmth and comfort found in down. As a result, the NELL comforter not only matches but exceeds the thermal insulation and fluffiness of traditional down products.

NELL has maintained its commitment to ease of care, similar to its other offerings, such as the NELL Box Sheet and NELL Floor Mattress Pad. Using a double-layer construction, the comforter can be split into two sections for thorough washing in a conventional home washing machine. Additionally, the inclusion of quick-drying fabric ensures that once washed, the comforter is ready for use again on the same day—offering a level of convenience rarely seen in bedding.

A Versatile Solution for All Seasons

The NELL comforter is designed for year-round comfort. Users can utilize it as a single layer in spring and summer, while during fall and winter, they can double it up to adjust to varying climates. This adaptable approach makes it a staple in every household, ensuring comfort no matter the season.

Detailed Features of the NELL Comforter

1. Warmth and Fluffiness: With insulation performance about 1.4 times greater than that of regular down comforters (as tested by third-party organizations), NELL's unique blend of warming fibers and fluffy fillers guarantees maximum comfort.
2. Ease of Care: The comforter’s dual-layer construction allows for easy division and machine washing, making it up to 1.5 times faster to dry than standard cotton towel blankets (also verified by third-party testing).
3. All-Season Use: NELL's thoughtful design accommodates various temperature needs with flexible layers, establishing it as a new essential for daily living.

Launch Details

• - Product Name: NELL Comforter
• - Launch Date: October 9, 2025, at 10 AM
• - Purchase Location: Available through the official NELL online store, with plans to also sell on platforms like Rakuten and Amazon.
• - Price: Starting at 33,000 yen (tax included) for the single size.
• - Available Sizes: Single, Semi-Double, Double.

Looking Ahead

NELL continues to innovate and enhance sleep environments, planning to unveil a series of products aimed at