#USA #New Orleans #Video Surveillance #March Networks #AI3 Camera

March Networks' Innovative AI3 Counting Camera

March Networks marks a significant milestone in its journey as it celebrates its 25th anniversary with the launch of the AI3 Counting Camera, showcased at the GSX 2025 in New Orleans. This compact yet powerful device integrates the latest in AI-driven analytics, promising enhanced operational efficiency and real-time business intelligence for diverse high-traffic environments, including retail and banking.

A Comprehensive Solution for Business Needs

The AI3 Counting Camera combines several advanced features into a single unit, including edge-based people counting, demographic segmentation, and analysis of queue and dwell times. This integration aims to replace the necessity of multiple sensors and cameras, helping businesses save costs while improving situational awareness.

According to Peter Strom, President and CEO of March Networks, the AI3 is more than just a counter or sensor. It provides a complete package of data analytics and video surveillance capabilities that are crucial for businesses looking to understand their customer interactions and optimize performance.

Transforming Raw Data into Actionable Insights

By leveraging the AI3's capabilities alongside the March Networks Searchlight Cloud, users can convert raw foot traffic data into actionable insights. The camera generates visual dashboards that include alerts and historical trends, allowing businesses to optimize staffing, operations, and sales strategies effectively. Special features of the AI3 include:

• - 360° Video with Integrated AI Analytics: Captures comprehensive views while processing data in real-time.
• - Real-Time Occupancy Alerts: Provides immediate notifications regarding queue lengths and occupancy levels.
• - Demographics Analysis: Enables businesses to understand customer segments better by analyzing demographic data.
• - POS Integration for Accurate Tracking: Tracks conversions accurately by syncing with Point of Sale systems.
• - Multi-Site Management Capabilities: Offers dashboards that allow enterprises to compare traffic and performance metrics across various locations.
• - Simple Installation: The Power over Ethernet (PoE) capability ensures straightforward setup alongside Searchlight Cloud integration.

Enhancements to AI Smart Search

Along with the AI3 camera, March Networks unveiled enhancements to its AI Smart Search tool, designed to expedite video investigations. This tool surmounts conventional AI search methodologies, utilizing natural language processing and visual confirmation technologies to deliver precise results based on user queries. With enhancements focused on processing speed, scalable architecture, and intelligent notifications, the AI Smart Search significantly reduces the time required for investigations.

Jeff Corrall, Chief Product Officer at March Networks, explained that this tool is essential for security teams aiming to safeguard assets while streamlining operations. The latest improvements offer flexibility and accuracy, setting a new standard in AI-driven video surveillance.

More Innovations at GSX 2025

In addition to the AI3 Counting Camera, March Networks introduced several other groundbreaking products during the GSX event, including:

• - AI5 Mobile Dome Camera: Tough and portable, designed specifically for transit applications.
• - CloudSight EL5 and ATM Cameras: Discreet cameras tailored for ATMs and covert use.
• - RAID Grow: Flexible storage solution designed for NVRs.
• - Attribute Search in Command Client: Video searches based on clothing or vehicle attributes.
• - Enhanced On-Camera Storage: Increases video retention on edge devices for up to 90 days.
• - Real-Time Face Recognition: Instant identity verification through CloudSight integration.

For those interested in a firsthand experience of these innovative technologies, March Networks invites visitors to GSX Booth 1527 for live demonstrations.

About March Networks

March Networks® has established itself as a leading figure in intelligent video solutions, enriching small to medium-sized enterprises with actionable intelligence drawn from video data. With an impressive history of serving over 1,500 financial institutions and 600 retailers across more than 75 countries, March Networks continues to innovate, combining AI analytics and video surveillance seamlessly into modern business operations.

To conclude, March Networks not only commemorates its legacy with the AI3 Counting Camera at GSX 2025 but also lays down a marker for the future of intelligent video solutions. With robust technology and a clear vision, it remains a trusted partner in enhancing security and operational efficiency through the power of AI.