BrokerTech Ventures Expands Its Innovative Ecosystem with Marshall+Sterling Inclusion

BrokerTech Ventures Expands Its Innovative Ecosystem with Marshall+Sterling Inclusion



BrokerTech Ventures (BTV), renowned as the foremost broker-led convening platform and accelerator for the insurance sector, has recently announced the addition of Marshall+Sterling to its growing network of partners. This momentous step not only strengthens BTV's collaboration with established entities in the insurance domain but also positions it favorably as it journeys into 2026.

Headquartered in Poughkeepsie, New York, Marshall+Sterling stands as one of the largest independent insurance brokerages in the U.S. The firm is committed to assisting clients in safeguarding their assets and preparing for future challenges through a wealth of expertise and tailored risk solutions. Their offerings encompass Tactical Risk Solutions for businesses and employee benefits, alongside personalized coverage for individuals and their wealth.

Dan Keough, Co-CEO of BrokerTech Ventures and Chairman+CEO of Holmes Murphy, commented on this new partnership, stating, "Adding a partner like Marshall+Sterling further strengthens the depth and diversity of expertise within BTV." He emphasized that BrokerTech Ventures thrives on collaboration, intentional innovation, and impactful solutions. "Marshall+Sterling embodies these values, and we are excited to shape the next era of transformation together," he added.

Marshall+Sterling joins an illustrious list of BTV partners, which include notable names like Holmes Murphy, M3, The Baldwin Group, and several others. This collective effort seeks to foster innovation across the insurance industry by merging ideas and resources.

Jim Dahoney, Executive Vice President and COO at Marshall+Sterling, expressed enthusiasm about joining the BTV community. "As an employee-owned organization committed to innovation, we are thrilled to engage with technologies that are reshaping the insurance landscape. We look forward to accelerating solutions that benefit both our clients and the industry as a whole," he remarked.

BTV's Momentum and Growth



The integration of Marshall+Sterling into BTV is timely, considering the organization's recent surge in growth and activity. The year 2025 marked a pivotal period for BTV, highlighted by its first-ever All Partner Summit and the inaugural BrokerTech Connect Chicago, which attracted countless innovators from the insurance technology sector. Over its existence, the BTV Accelerator has supported 67 insurtech startups, with an impressive 95.5% of participants remaining active through avenues such as growth, acquisition, or merger.

These active startups now represent approximately $1.7 billion in valuation, with many observing their valuations double post-accelerator completion. Since inception, BTV startups have raised over $573 million in capital, resulting in more than 1,400 customer engagements within BTV's network.

Applications for the 2026 BTV Accelerator Program



As a new chapter begins with the addition of Marshall+Sterling, BTV is currently welcoming applications for its 2026 Accelerator cohort until December 19, 2025. Selected startups will benefit from:

  • - $50,000 in seed funding
  • - Access to BTV's extensive multi-billion-dollar distribution platform
  • - Engagement opportunities with BTV's wide network of broker, carrier, and wholesale partners
  • - Real-world pilot prospects to refine and validate their technology

John Jackovin, executive director of the BTV Accelerator, shared the excitement by stating, "The energy across our ecosystem is undeniable. With partners like Marshall+Sterling joining us, that momentum only continues to build."

For startups keen on joining this pioneering initiative, more details and application information can be accessed at www.brokertechventures.com.

About BrokerTech Ventures



BrokerTech Ventures, based in Des Moines, Iowa, serves as a unique platform dedicated to bringing innovation to the insurance broker industry. Established in 2019, BTV creates an environment for top minds in insurance and technology to collaborate and devise cutting-edge solutions. Through dedicating resources to research, testing, and scaling technologies, BTV facilitates significant advancements in the industry.

About Marshall+Sterling



Founded in 1864, Marshall+Sterling operates as a fully employee-owned independent risk solutions partner, serving clients in safeguarding what they have built while anticipating future challenges. With operations licensed across all states and the U.S. Virgin Islands, the company is steadfast in its mission to attain a safer future through comprehensive insurance, employee benefits, and wealth management solutions. Regarded among the top insurance brokers in the nation, Marshall+Sterling continues to cultivate a reputation for excellence in the industry.

For more on Marshall+Sterling, follow @marshallsterling on social media.

Topics Financial Services & Investing)

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