Yoshiyasu Kondo's New Book
2026-04-20 23:29:07

Unlocking Office Productivity: The Release of Yoshiyasu Kondo's Debut Book on Modern Workspaces

In a significant move against the tide of remote work, Yoshiyasu Kondo, CEO of Legaseed, has announced the upcoming release of his first book, 'The Magic of Offices: How to Attract People, Money, and Dreams to Create a Profitable Company,' scheduled for April 27, 2026. This work is expected to reshape the traditional perception of office spaces as mere cost centers, suggesting instead that they can function as profit-generating hubs that enhance business efficiency and employee engagement.

Kondo's philosophy stems from a daring decision made during the pandemic in 2020 when many argued that offices were obsolete. Instead of reducing his office space, Kondo chose to invest 200 million yen in expanding and relocating the Legaseed office. This crucial investment was directed towards transforming the office environment into an experiential showroom, allowing clients and employees alike to immerse themselves in the company’s vision, history, and ideals.

The results have been remarkable. Companies visiting the Legaseed office report a staggering fourfold increase in conversion rates during negotiations when compared to meetings held elsewhere. Furthermore, despite the flexibility of remote work, employee attendance at the office stands at an impressive 98%, thanks to voluntary participation. The office has become a flexible revenue source by also serving as a filming location for dramas and commercials. It gained national attention through its feature on TV Asahi's 'Hatori Shinichi Morning Show' in February 2026.

In 'The Magic of Offices,' Kondo reflects on the evolution of Japanese office spaces from the Showa era to the modern Reiwa period. He introduces the innovative concept of the office as an 'experiential showroom,' an idea that has been pivotal in redefining workplace dynamics. His journey chronicles the transformation from a lobby in a residential building to an upscale, well-designed workplace in the Shinagawa Grand Central Tower, which he describes as an 'urban oasis.' He emphasizes the design philosophies that turn traditional offices into inspiring spaces that foster creativity and productivity through a narrative that is both personal and professional.

The book is structured into six comprehensive chapters:
  • - Chapter 1: The Evolution of Offices - An analysis of how workspaces have changed over the years.
  • - Chapter 2: Designing Public Spaces - How to design offices that elevate company values and profitability.
  • - Chapter 3: Design Principles at Legaseed - Detailed case studies on specific office spaces like Genesis Road and the Baobab tree.
  • - Chapter 4: The Essence of Person-Driven Office Design - What truly makes an office function efficiently.
  • - Chapter 5: Creating Engaged Fans - Exploring ways to turn visitors into advocates for the office space.
  • - Chapter 6: The Reflection of Culture in Office Design - How office spaces mirror and promote company culture.

Kondo's background adds an inspiring layer to his insights. Born in 1979, he started his career in a small company with only 20 employees. Witnessing high turnover rates, he implemented a successful transformation in new graduate recruitment practices, ultimately founding Legaseed in 2013. His company now assists over 600 organizations in transforming their structures, enhancing their appeal to potential employees. Among his accolades, Legaseed has earned a spot as the fourth-best place to work with 25-99 employees in Japan, demonstrating Kondo’s commitment to creating a thriving workplace environment that combines employee satisfaction with business success.

To celebrate the book's launch, Kondo will host a special event on April 24, 2026, at the Legaseed office, offering attendees an exclusive opportunity to experience firsthand the office's innovative design and the principles behind it. This event targets business leaders and key stakeholders looking to enhance their work environments.

In conclusion, 'The Magic of Offices' promises to be a game-changing publication that challenges the conventional views on workplace design and investment. Kondo's insights and strategies could very well empower small and medium-sized enterprises to redefine their workplaces as potent tools for attracting talent and promoting profitability in an ever-evolving business landscape.


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Topics Business Technology)

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