Celebrate Tanabata with Yakiniku King: A Special Campaign for Meat Lovers

This July, Yakiniku King, operated by Monogatari Corporation based in Toyohashi, Aichi Prefecture, will be launching an exciting campaign titled "Tanabata at Yakiniku King - Wishing for Meat" from July 1st to July 8th, 2026.

Campaign Overview

The campaign consists of two unique initiatives designed to enhance your dining experience with family and friends:

1. App Visit Point Campaign
2. Hashtag Submission Campaign

1. App Visit Point Campaign

To encourage customers to celebrate their loved one's birthday, Yakiniku King's official app now allows users to register special birthdays. Users will receive notifications and exclusive coupons through this new feature. Customers who register a birthday and dine at Yakiniku King during the campaign period will have the opportunity to win up to 7 bonus points through a lottery, which can be redeemed on future visits.

Campaign Duration: July 1 (Wed) - July 8 (Wed), 2026

Eligibility: Customers must register on the Yakiniku King official app and show their membership card at checkout.

Prizes:

- Milky Way Award: +7 points for 777 winners
- Orihime Award: +5 points for 777 winners
- Hikoboshi Award: +3 points for 777 winners
- Tanzaku Award: +1 point (Participation prize)

Announcement of Winners:
Winning customers will be notified via app push notifications after the campaign ends on July 8.

Point Distribution Timing:
Points will be distributed sequentially starting July 9 (Thu), 2026.

Important Notes:

- The campaign details and prizes are subject to change without prior notice.
- Prizes and rights are non-transferable and cannot be exchanged for cash or other forms.

2. Hashtag Submission Campaign

From July 1st to July 8th, participants can share their photos enjoying a meal at Yakiniku King on X (formerly Twitter) or Instagram with the hashtag #WishesForMeat. One lucky winner will receive 5 kg of domestic beef! Photos from previous visits are also eligible.

Eligibility: Participants must have public accounts on X or Instagram.
Announcement of Winners:
Winners will be contacted through direct messages about a week after the campaign ends, providing a form to fill for shipping details.
Shipping Timeline: Prizes will be sent within 1-2 months after the announcement.

About Yakiniku King

Yakiniku King is a stylish all-you-can-eat yakiniku restaurant that offers a unique table-order buffet experience. Customers can place orders through a touch panel without leaving their seats, ensuring a relaxed dining atmosphere. Various courses are available, including the 58-item course, King course, and Premium course, catering to families and diners of all ages with special discounts for children and seniors.

The King course includes signature dishes like King Karubi, sourced from rare parts of beef, providing a high-quality dining experience. Beyond meat, diners can enjoy a variety of side dishes, salads, and desserts that complete the meal.

Whether celebrating an event or just enjoying a family night out, Yakiniku King provides an unforgettable experience for every occasion.

For more information, visit:

Conclusion

Join us at Yakiniku King during this exciting campaign and experience the joy of Tanabata while enjoying the finest yakiniku. Mark your calendars, gather your friends and family, and make delicious memories together!