Marvel Studios Happy Kuji featuring BE@RBRICK Figures
Marvel enthusiasts and collectors alike have something to look forward to! The MARVEL STUDIOS/Happy Kuji project, managed by Sunny Side Up, is set to launch a series of exciting BE@RBRICK figures that showcase beloved characters from the Marvel Cinematic Universe (MCU). Starting August 30, 2025, select FamilyMart locations will begin to sell this special kuji, so mark your calendars!
All the Exciting Details
This particular kuji includes an impressive lineup of 46 designs, featuring BE@RBRICK figures representing various characters from the MCU. The selection consists of three ranks of prizes plus a special L@ST prize, ensuring that there’s something for every fan. Notably, many of the characters making their BE@RBRICK debut are sure to captivate collectors.
Prize Breakdown
The prizes are categorized into different tiers:
- - BE@RBRICK Prize: All 30 designs of these 100% BE@RBRICK figures come with a ball chain, allowing them to be attached as keychains!
- - Pair Box Prize: Eight sets of two 100% BE@RBRICK figures will be available, featuring popular combinations:
- A: [IRON MAN Mark 46] & [SPIDER-MAN]
- B: [CAPTAIN AMERICA (STEALTH SUIT)] & [WINTER SOLDIER]
- C: [THOR] & [LOKI]
- D: [HAWKEYE] & [BLACK WIDOW]
- E: [BLACK PANTHER] & [ERIK KILLMONGER]
- F: [DOCTOR STRANGE] & [SHANG-CHI]
- G: [SCARLET WITCH] & [VISION]
- H: [GAMORA] & [NEBULA]
- - SP Prize: A special one-off PRIZE featuring the BE@RBRICK 400% [IRON MAN Mark 46] figure.
- - L@ST Prize: The last kuji ticket drawn will secure the BE@RBRICK 400% [SPIDER-MAN], which stands approximately 28 cm tall!
With an astonishing variety of items available for fans to collect, this kuji is a must-try for any Marvel aficionado. Don’t forget: the figures are limited in quantity, so be sure to get them while they last!
About BE@RBRICK
The BE@RBRICK is a unique bear-shaped figurine designed by MEDICOM TOY, which combines the world of toys and art. Created as a digital interpretation of the classic teddy bear, the first BE@RBRICK hit the market in 2001 in Japan — coinciding with the 100th anniversary of the teddy bear's invention.
Built with just nine basic parts and adorned solely through printing, BE@RBRICK captures the essence of artistic expression. Over the years, it has collaborated with numerous artists, brands, movies, and television shows, making it a globally recognized collectible.
From art pieces to toys, these figures provide fans with a dynamic canvas of creativity and nostalgia. The recent collaboration with Marvel only heightens the excitement surrounding these collectibles.
Key Information
- - Kuji Price: 990 JPY (tax included)
- - Release Date: Start from August 30, 2025, at 10:00 AM
- - Sales Locations: Selected FamilyMart stores (with some stores not carrying the product)
- - Additional Details: Please refer to the official Happy Kuji website for up-to-date information.
With Marvel’s ever-expanding universe and the innovative design of BE@RBRICK, this new kuji promises to be a thrilling venture into the world of collectible figures. Stay tuned and get ready to add these iconic figures to your collection!