#Japan #Tokyo #Yokohama Vanilla #Salt Vanilla Financier #PRECIOUS DELI

Yokohama Vanilla: A New Staple at Tokyo Station

Yokohama Vanilla Inc., known for its exquisite gift sweets, is thrilled to announce that starting December 3rd, 2025, their popular product, the Salt Vanilla Financier, will be available on a permanent basis at PRECIOUS DELI TOKYO, a store located just outside the ticket gates of Tokyo Station. This move comes after a successful limited-time sale that began in October, during which customers expressed their enthusiasm for this delectable treat.

The Salt Vanilla Financier will be sold in mini gift boxes containing three pieces for 1,100 yen and boxes of six pieces for 2,160 yen, including tax. These delicacies are available daily from 6:30 AM to 10:30 PM, making it easier than ever for travelers and locals alike to indulge in this gem from Yokohama.

As a special incentive, customers who purchase two boxes of six pieces will receive an exclusive JR Tokyo Station version of the Bani-Maru sticker while supplies last. This promotional item adds an exciting dimension to the purchasing experience, encouraging customers to sample and share the delight of Yokohama Vanilla products.

Commitment to Quality

In crafting the Salt Vanilla Financier, Yokohama Vanilla prides itself on using 100% domestic wheat flour. Each financier is prepared to achieve a delightful texture, featuring a moist center and a crispy exterior, all enhanced by a careful baking process in a state-of-the-art tunnel oven that locks in the moisture and flavors. Each piece is finished with a sprinkling of premium rock salt, which elevates its taste profile.

What’s remarkable about the Salt Vanilla Financier is that it has set a Guinness World Record™ in February 2025, for selling the highest number of financiers in twelve hours, solidifying its status as the flagship product of the Yokohama Vanilla brand.

A Vision for the Future

Yutaka Takahashi, CEO of Yokohama Vanilla, expressed his enthusiasm for this permanent offering: “We are extremely honored to have the opportunity to sell our products in such a prestigious location as Tokyo Station, where top brands gather. We are dedicated to establishing Yokohama Vanilla as a new standard souvenir from our region. Although we have a long journey ahead, we are committed to making our brand known nationwide.” Takahashi emphasized ongoing efforts to expand through pop-up stores across the country, which have helped boost the brand’s visibility.

Yokohama Vanilla aims to redefine the gift sweets market, pushing their unique concepts and flavors to new heights. Founded by Takahashi in 2024, the brand draws upon his vision of Yokohama’s charm and utilizes a network of industry professionals to ensure that only the finest materials and techniques are used.

Visit Us

As you plan your travels to Tokyo, make sure to stop by PRECIOUS DELI TOKYO and discover why the Salt Vanilla Financier has quickly become a favorite among dessert lovers. With the convenience of permanent availability at such a renowned site, there's no reason to miss out on this culinary delight that captures the spirit of Yokohama.

For more details and updates, be sure to check the official Yokohama Vanilla website or follow Takahashi on social media for the latest information and promotions. We look forward to welcoming you to experience the taste of Yokohama right in the heart of Tokyo!