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Exciting Collaboration: Hornitos and Jarritos Unveil New Margaritos Flavor Pack

As summer approaches, Hornitos® Tequila and Jarritos® have teamed up to launch a refreshing new product that encapsulates the spirit of summer gatherings – the Margaritos Flavor Pack. This limited-edition variety pack features the award-winning Hornitos Reposado tequila paired with three iconic Jarritos flavors: Lime, Mandarin, and Pineapple.

This collaboration marks 75 years of shared heritage for these two Mexican icons, staying true to their roots and showcasing their commitment to authentic flavor. The initiative aims to encourage people to 'Get Back to Simple' by creating easy-to-make cocktails that anyone can enjoy at home.

A Taste of Tradition

The Margaritos Flavor Pack is designed to simplify the cocktail-making process while still delivering robust flavors. Each pack includes carefully curated ingredients that make cocktail preparation a breeze. With just three ingredients and three easy steps, you can craft a vibrant cocktail that you’ll savor over summer barbecues, pool parties, or simply while lounging at home.

Rashmi Raine, Vice President of Tequila at Suntory Global Spirits, emphasizes the essence of this partnership: "Our collaboration with Jarritos is built on a shared belief that great drinks bring people together. Hornitos is all about making tequila approachable and creating moments worth sharing. Together with Jarritos, we're showing that incredible flavor doesn't have to be complicated."

The Legendary Background

Hornitos and Jarritos share a rich history that has intertwined over the decades. Both brands were founded in Mexico in the 1950s, originating with the idea of using quality ingredients to produce exceptional products. Their mutual commitment to authenticity has made them staples in celebrations—be it family reunions, festive gatherings, or casual nights among friends.

Significantly, both brands derive their names from key elements in their respective production processes. Hornitos means “little ovens,” referencing the traditional methods used in tequila production, while Jarritos means “little jugs,” indicating how their flavorful sodas are served. This historical connection is more than just semantics; it reflects their shared mission of bringing people together through joyous moments and flavorful experiences.

Perfect for Any Summer Occasion

The Hornitos x Jarritos Margaritos variety pack is now available for a suggested retail price of $24.99. Consumers can find it at select retailers and delivery services like DoorDash, bringing ease and convenience to summer shopping. Each flavor in the pack is designed to complement the smooth notes of Hornitos Reposado perfectly, ensuring your cocktail game is on point this season.

With hot summer days just around the corner, this limited-edition pack is an exciting addition to your beverage options, allowing for memorable moments shared with friends and family. Whether you’re enjoying a barbecue, sitting poolside, or unwinding at home, the Margaritos Flavor Pack is your go-to choice for creating delightful summer cocktails.

About Hornitos Tequila and Jarritos

Hornitos® Tequila is recognized for its commitment to breaking tradition while honoring its roots. Launched by Don Francisco in 1950, Hornitos aims to create tequilas that everyone can enjoy, offering a range of flavors that include Hornitos® Blanco, Reposado, and Añejo. Jarritos, on the other hand, is Mexico’s original fruit-flavored soda, renowned for its natural fruit flavors and cultural significance for the last 75 years.

The partnership between these two beloved brands exemplifies how tradition can blend seamlessly with innovation, creating experiences that not only taste good but also bring people together, making every moment a celebration.

Dive into the flavors of summer with Hornitos and Jarritos, and experience the delight of the Margaritos Flavor Pack today!