Celebrate Core Memories with Photomatic at LA FIESTA 2026!
From June 5 to July 8, 2026, step into an enchanting world of cuteness and joy at the Sumikko Gurashi collaboration event named "LA FIESTA 2026." Hosted on the second floor of the Seibu Shibuya Store, this pop-up features a unique self-photo booth by Photomatic, operated by Photo Create Co., Ltd. As shoppers enjoy exclusive merchandise, they also have the opportunity to capture cherished memories alongside adorable characters like Sumikko Gurashi and Esther Bunny.
A Snap of Happiness with Beloved Characters
Imagine the delight of posing with your favorite characters! The self-photo booth will showcase a stunning variety of
15 original frame designs, each featuring different beloved characters. From Sumikko Gurashi and Esther Bunny to new faces like the outing baby shark and others, these frames perfectly reflect the charming personalities of these characters. Fans will find an exceptional selection that evokes smiles and laughter in every shot. This exclusive experience allows visitors to celebrate their adventures at LA FIESTA and take home a special memory.
Photomatic's Frame Options Include:
- - Sumikko Gurashi
- - Esther Bunny
- - This year's new characters featuring baby sharks and others.
With dedicated operating hours from
10:00 AM to 8:00 PM, Photomatic invites everyone to capture a moment of pure joy at an introductory price of just
800 JPY for one printed photo, including still and video data.
For those unfamiliar with Photomatic, it represents a new wave of photography experiences across Japan. Launched in 2018, this innovative brand encourages individuals to portray themselves and document memories independently through unique booths designed with expert lighting and a seamless shooting process. By merely clicking a remote button connected to the camera, users can encapsulate stunning images of themselves in a professionally designed environment. This creative initiative quickly gained traction among Korean celebrities and has been embraced by many, including the famous K-Pop group BTS.
In 2024, Photomatic officially entered the Japanese market and is continually redefining how people experience photography. With its focus on giving individuals an exciting platform for self-expression, Photomatic aims to transform simple photo sessions into unforgettable experiences.
Visit Photomatic at LA FIESTA 2026
Experience the magic firsthand! Visit the pop-up at the Seibu Shibuya Store and immerse yourself in the world of your favorite characters. Whether you want to take fun photos with friends or create lasting memories with family, this is the perfect spot. Mark your calendars and prepare for an enchanting summer filled with smiles and unforgettable moments!
For all the latest updates, be sure to follow Photomatic on
Instagram,
TikTok, and
Twitter. For more details, visit their
official website. Don't miss out on this fantastic opportunity to be part of something special in 2026!