FleishmanHillard Welcomes Mary Kosinski as Global Director of Health Sector

A New Era for FleishmanHillard's Health Division

FleishmanHillard has made a significant move in the healthcare communication sector by appointing Mary Kosinski as the global managing director of Health and Life Sciences, effective immediately. This strategic choice comes at a pivotal moment as the healthcare industry undergoes rapid transformation, driven by digital innovation, advancements in artificial intelligence, and the growing demand for patient-centered care.

Mary Kosinski’s extensive experience in public health and regulatory affairs positions her perfectly to lead this crucial division within FleishmanHillard. With a rich background that includes senior roles in various government agencies and significant corporate positions, she brings a wealth of knowledge that will enhance the agency's capabilities. Kosinski previously served as the head of global corporate affairs for Pi Health, and she has spent about 15 years working with the U.S. Department of Health and Human Services, handling roles that ranged from policy advising to management of health services.

Mark Mortell, the global head of practices and sectors at FleishmanHillard, emphasized the value that Kosinski's energy and insights will bring to both their clients and internal teams. His enthusiasm reflects the agency’s understanding of the intricate dynamics of healthcare regulations, which are increasingly influencing market strategies. "Her deep regulatory and policy expertise will offer fresh perspectives that are critical for our clients in navigating today's complex health landscape," Mortell stated.

In conjunction with Kosinski’s appointment, FleishmanHillard has also announced the creation of three new senior leadership roles aimed at further bolstering the Health and Life Sciences sector. John Gisborne will step in as global head of strategic client partnerships, aiming to deepen client relationships and identify new opportunities. Marc Longpre takes on the role of global head of strategy and insights, focusing on enhancing the agency's capabilities and sector expertise. Jenyne Engelhardt has been appointed as global head of operations and integration, committed to driving efficiency and fostering talent engagement within the sector.

Kosinski’s leadership team is set to collaborate closely with global and regional health leaders across Omnicom PR Group (OPRG) to ensure comprehensive service delivery and strategic alignment. She expressed her excitement about joining FleishmanHillard at such a vital time for the healthcare sector, stating, "The pace of change is unprecedented, and communication is essential in helping our clients meet evolving patient and consumer expectations."

FleishmanHillard's Health and Life Sciences division is the agency's largest sector, recognized for its expert counsel on reputation management, product brand strategies, patient engagement, and public affairs. This latest announcement follows significant leadership changes within the agency, including the recent appointment of J.J. Carter as president and CEO, who aims to transform how the agency utilizes intelligence and technology for effective communication.

In conclusion, Mary Kosinski's appointment represents a significant step forward for FleishmanHillard, as it aims to navigate the complexities of the healthcare industry. With a diverse and seasoned leadership team in place, the agency is well-prepared to meet the challenges and opportunities that lie ahead, ensuring that clients receive the high-level strategic counsel and support they need in today’s fast-evolving environment. As the healthcare landscape continues to shift, FleishmanHillard stands committed to its mission of fostering a culture of excellence in client experience and delivering insightful, integrated solutions across the sector.