#Japan #Toyohashi #Monogatari Corporation #Genji Souhonten #Ehomaki

Limited Edition Ehomaki at Genji Souhonten

Genji Souhonten, operated by Monogatari Corporation based in Toyohashi, Aichi Prefecture, is excited to announce the pre-order availability of their exclusive Ehomaki for the year 2026. This traditional Japanese rolled sushi is a popular choice during Setsubun, a festival marking the beginning of spring, and it’s crafted with the utmost care and quality.

What's Inside the Ehomaki?

The limited edition Ehomaki will delight your taste buds with an exquisite blend of eight ingredients, showcasing the richness of Japanese cuisine. Expect a delicious combination of tuna, crab, salmon roe, Fuji trout, and anago (conger eel), all wrapped in perfectly seasoned sushi rice and seaweed. This assortment not only highlights the flavors of each ingredient but also offers a visual feast that captures the celebration's spirit.

Pricing and Availability

The pricing for the Ehomaki is as follows:

• - Whole Roll: 1,680 JPY (excluding tax); 1,814 JPY (including tax)
• - Half Roll: 850 JPY (excluding tax); 918 JPY (including tax)

Pre-orders can be made either by visiting the restaurant in person or by calling ahead. Here are the details for each location:

1. Genji Souhonten Mukaiyama Store
- Phone: 0532-63-4444
- Pre-order Deadline: January 30, 2026, by 19:00
- Pickup Date: February 3, 2026, between 11:00 and 20:00

2. Genji Souhonten Minami-Koshigaya Store
- Phone: 048-961-5885
- Pre-order Deadline: February 2, 2026, by 15:00
- Pickup Date: February 3, 2026, between 11:00 and 20:00

Please note that the pre-order period varies by location, so make sure to double-check before placing your order. Stocks are limited, and once they run out, the pre-orders will close.

About Genji Souhonten

Genji Souhonten specializes in Japanese cuisine, focusing on shabu-shabu and crab dishes. The restaurant offers a tranquil dining atmosphere where guests can savor seasonal ingredients. The bright and spacious interior is designed to accommodate family gatherings, banquets, and celebrations, with both large and small private rooms available for various occasions.

Store Information

• - Genji Souhonten Mukaiyama

- Address: 19-2 Kawakita, Mukaiyama-cho, Toyohashi, Aichi Prefecture
- Hours: 11:00 - 22:30

• - Genji Souhonten Minami-Koshigaya

- Address: 1-115-1 Minami-Koshigaya, Koshigaya, Saitama Prefecture
- Hours: 11:00 - 22:30

For further information, visit the official website of Genji Souhonten: Genji Souhonten Official Site.

Monogatari Corporation Overview

Founded in December 1949 and established as a corporation in September 1969, Monogatari Corporation operates numerous dining brands including Yakitori King and Ramen Marugen. As of June 30, 2025, the company reported a capital of 5.9 billion JPY and a remarkable revenue of 123.9 billion JPY. With a total of 784 locations across Japan and 93 internationally, Monogatari continues to expand its footprint in the dining industry. For more about Monogatari Corporation, visit: Monogatari Corporation Official Site.

With its unique culinary offerings, Genji Souhonten is set to elevate your Setsubun celebration with their delicious Ehomaki, so don’t miss out on this opportunity to pre-order!