#Japan #Nagoya #UX Strategy #DESIGN α #transcosmos

Join the UX Strategy Webinar on August 6th

Date: August 6, 2025
Time: 19:00 JST
Location: Online (via Zoom)
Cost: Free

In today's digital-first world, user experience (UX) has emerged as a critical factor for businesses aiming to thrive. Many organizations understand the importance of UX but struggle with where to start or how to see tangible results. To address these challenges, Rio Corporation, a leader in UX research and analysis, is collaborating with Transcosmos, a digital marketing giant, to host an insightful online webinar focused on practical UX strategies.

This special webinar aims to provide attendees with not only theoretical knowledge but also actionable insights derived from industry practices. Participants will learn how to effectively integrate AI in their UX strategies and build sustainable UX organizations. The webinar will highlight case studies that exemplify successful implementations of UX strategies, ensuring that the content is relevant and applicable.

Webinar Overview

The event will cover critical topics, including:

1. Introduction to UX Strategy

The session will discuss a five-stage model of UX strategy, elaborating on the necessary design techniques needed at each phase. Attendees will gain insights into how to enhance user resolution through tools like personas and customer journey maps, as well as discover the latest research methods powered by AI.

2. Overview of UI/UX Evaluation Methods

Understanding the differences between usability testing and heuristic evaluation is crucial. This segment will provide clarity on how to choose the ideal method, elucidating the value of conducting continuous evaluations and improving UI/UX based on real-world examples.

3. Balancing Internal and External Resources

The webinar will outline the distinctions between internal self-sufficiency and external outsourcing in UX development. Key strategies for creating an in-house UX team and collaborations with external partners will be discussed, equipping organizations with frameworks for successful operations.

Who Should Attend?

This webinar is tailored for business leaders and managers involved with UX, digital strategy, and organizational development. It is particularly relevant for:

• - Executives and decision-makers involved in UX and digital strategy
• - Managers and team leaders in UI/UX design departments
• - Individuals considering the establishment and nurturing of in-house UX teams
• - Digital marketing professionals focused on improving web and app interfaces
• - Those interested in user research and usability testing
• - Professionals driving digital transformation within their companies

Registration Details

To participate, register using the link below, as spots are limited and will close once capacity is reached.
Register for the Webinar

Important Notes

• - If registrations exceed available spots, participants will be selected through a lottery system.
• - The Zoom link will be sent to registered participants by 5:00 PM the day before the event.
• - Please note that webinar content is subject to change without notice.
• - The session will be recorded, and unauthorized use of the recordings or materials will not be permitted.

About Rio Corporation

Founded in 1984, Rio Corporation has been at the forefront of web services since the early 1990s, supporting clients like Toyota and various businesses in Nagoya. Their UX research service, DESIGN α, focuses on user-centered analysis to identify obstacles in user experience, helping companies optimize their offerings based on solid data. Rio's capability to provide end-to-end solutions—from UX research to the development of functional websites and apps—sets them apart in the industry.

About Transcosmos

Transcosmos leverages one of the largest website construction and management frameworks in Japan, allowing them to achieve over 600 projects annually. By integrating expert knowledge with flexible solutions, they support clients in overcoming challenges through data-driven marketing tactics and approach. Their commitment to leveraging the latest technologies ensures they continue to provide optimal solutions for every client’s needs.