Oshman's Unveils the 2026 Fall/Winter Wet Suit Order Fair
Oshman's Japan, a leading urban sports lifestyle retailer, is thrilled to announce the opening of the 2026 Fall/Winter Wet Suit Order Fair, starting from September 4. This event is particularly popular among surfers, serving as a hub for those looking to customize their wet suits in preparation for the cooler months ahead.
A Tradition of Customization
In recent years, wet suit order fairs have become a regular feature at many sporting goods stores, but Oshman's has been at the forefront of advocating this customized approach. By promoting the culture of creating wet suits tailored to individual body types and surfing styles, Oshman's emphasizes the additional benefits that customized wet suits offer: unparalleled fit, superior performance, and exceptional thermal regulation for those cold winter days spent in the ocean. Over the years, Oshman’s has dedicated itself to spreading this message and enhancing the surfing experience for countless enthusiasts.
The 2026 Fall/Winter Wet Suit Order Fair promises exciting opportunities, including free order fees, discounts based on purchase amounts, and exclusive surf coupons throughout the event period. Customers will receive a 10% off coupon for cold-weather gear, a 10% off coupon for surfboards, and complimentary original wax with every order.
Exclusive Lineup Only at Oshman's
This year, Oshman's will showcase a curated selection from 12 popular brands, each offering unique technologies and characteristics. They will also unveil exclusive models designed in collaboration with these brands, ensuring a diverse lineup that appeals to first-time orderers. The offerings include the Standard Model, known for its excellent cost-performance ratio, and the Premium Model, which focuses on high-quality materials, fit, and athletic performance, delivering an elevated level of comfort. Employing the latest materials and superior sewing techniques, these premium models are crafted to meet Oshman's high standards without excessive pricing.
Oshman’s models are designed to strike an outstanding balance between essential performance and competitive pricing, showcasing their deep understanding of surfer needs cultivated over years in the surf culture.
Encourage Early Orders
The initial period of the fair (September 4 - November 8) will feature early bird discounts of up to ¥10,000 off, depending on the purchase total. This is the ideal time for surfers to place their orders to ensure maximum enjoyment as the weather shifts from autumn to winter.
The latter part of the fair (November 9 - December 13) will alternate the promotional structure with surf coupons based on purchase value. Customers can receive additional surf coupons during the targeted brand's