Immerse Yourself in the Exciting Fan Experiences with Hisense at FIFA World Cup 2026™

Experience the Thrill of the Game with Hisense at FIFA World Cup 2026™

The FIFA World Cup 2026™ is set to be an unforgettable event for football fans globally, and Hisense, a leading brand in consumer electronics and home appliances, is raising the bar by offering a series of immersive experiences. These engaging activities are designed to bring fans closer to the action, whether at stadiums or during FIFA Fan Festivals in host cities.

Hisense is creating an atmosphere where fans can participate beyond just watching matches. At the dedicated fan zones, thrilling activities await. Among them is a virtual penalty shootout where fans can test their skills and capture personalized photos inspired by the iconic World Cup celebrations. Regardless of each fan's journey, Hisense is providing opportunities to become a part of the tournament experience.

Inside the stadium fan zones, attendees can enjoy various football challenges powered by cutting-edge Hisense technology. The Three Colors Match-3 game invites fans to engage with a massive 116-inch RGB MiniLED UXS TV, where they can use gesture controls to connect red, green, and blue icons while experiencing the advanced RGB MiniLED technology. Another standout feature, named VR Penalty Kick Master, uses the flagship XR10 laser projector to transport participants into the excitement of a penalty shootout displayed on a giant screen. Overall, the fan zone experience is a showcase of how Hisense technology can enhance entertainment, making it more immersive, interactive, and engaging.

But the fun doesn't stop there. At the FIFA Fan Festival™ locations, fans of all ages will find football-themed activities designed to unite them through their shared passion for the game. An AI-powered photo challenge on a 116UXS RGB MiniLED TV allows participants to recreate iconic tournament moments and receive personalized digital player cards. Additional attractions such as football darts, the RGB Football Whack-a-Mole, and foosball combine entertaining football fun with captivating interactive experiences.

Hisense isn't limiting these delightful encounters to just tournament locations. These user-centered activation events are being held across various markets worldwide, providing consumers a glimpse into Hisense's latest innovations. As fans from every corner of the globe celebrate the FIFA World Cup 2026™, Hisense invites them to watch, play, compete, and share unforgettable football moments together.

About Hisense

Founded in 1969, Hisense is a globally recognized leader in home appliances and consumer electronics, operating in over 160 countries and specializing in delivering high-quality multimedia products, household appliances, and smart IT solutions. According to Omdia, Hisense ranks first worldwide in the segment of TVs measuring 100 inches and larger (as of Q1 2023). As a pioneer in RGB MiniLED technology, Hisense continues to lead innovation in the next generation of RGB MiniLED displays. As the official sponsor of the FIFA World Cup 2026™, Hisense is committed to maintaining a close connection with audiences worldwide while supporting global sports partnerships.