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NEC Shines at SusHi Tech Tokyo 2026

NEC recently participated as a silver partner at the SusHi Tech Tokyo 2026, which took place from April 27 to 29 at Tokyo Big Sight. The company engaged a significant audience, with approximately 2,400 visitors exploring their booth during the three-day event. The theme of NEC's booth was “Let's Create the Future”, emphasizing its commitment to innovative business development.

With a focus on creating new societal value, NEC showcased various co-creation examples that stemmed from collaboration with startups and partner companies. Attendees were welcomed to engage in dynamic conversations around their NEC Open Innovation initiatives, fostering active dialogue and exchange of ideas.

Business Days (April 27-28): Active Dialogues with Startups and Corporates

During the business days, NEC utilized its Open Innovation efforts to collaborate with startups, business entities, and government organizations, sharing numerous successful case studies. Mini-seminars were held within the booth, where detailed presentations on various themes captivated many eager listeners.

Prominent NEC figures, including CEO Morita, took part in multiple sessions that engaged the audience in forward-thinking discussions. One notable session, titled “Who Creates Reliable AI? – Responsibilities of Tech Companies in a Changing Era”, saw CEO Morita share the stage with Hidetoshi Tojo, President of Anthropic Japan, and Miwa Seki, General Partner at MPower Partners Fund. The dialogue attracted a large audience, highlighting the urgent need for suitable guidance and oversight in the rapidly advancing field of AI technology.

Public Day (April 29): Showcasing NEC's Advanced Technologies to General Public

The last day of the event opened the doors to the general public, drawing family members, students, and technology enthusiasts to the NEC booth. Attendees participated in interactive experiences, such as quizzes with AI avatars, allowing them to engage with NEC's advanced technologies firsthand. The NEC Social Entrepreneur Training Program, Japan's first initiative for nurturing young social entrepreneurs, was also well-received, featuring seminars from graduates like Tamaki Yamanaka, CEO of LOOVIC, and Reimi Kitahashi, CEO of Estlaughtive. Their presentations sparked great enthusiasm among attendees.

Visitors’ Feedback: Excitement and New Steps Toward Co-Creation

Throughout the event, feedback from visitors highlighted considerable interest in NEC's initiatives. Comments included insights like:

• - “NEC's diverse forms of co-creation were very informative.” (Business Representative)
• - “I was intrigued by the startup studio initiatives.” (Startup Participant)
• - “I learned about a wide range of initiatives and it changed my perception of NEC.” (Student)

Such reactions signify growing expectations and potential new opportunities for collaboration in NEC's open innovation framework.

Looking Ahead

As NEC continues its journey, the guiding message “Let's Create the Future” will remain at the forefront. Without being bound by precedents or conventional norms, NEC strives to turn individual aspirations and ideas into viable societal implementations through collaborative efforts.

Event Overview

• - Date: April 27-29, 2026
• - Venue: Tokyo Big Sight
• - Organizer: SusHi Tech Tokyo 2026 Executive Committee
• - Official website: SusHi Tech Tokyo

For more details about NEC's events, check here.

For inquiries, please contact: NEC Mirai Value Co-Creation Division, Business Strategy Office at [email protected].