#China #Shanghai #Marriott Bonvoy #Pets #Pawssible Journey

Marriott Bonvoy's 'Pawssible Journey' Initiative in Greater China

Marriott Bonvoy is making waves in the travel industry with the announcement of its innovative 'Pawssible Journey' program, tailored explicitly for pet lovers in Greater China. This groundbreaking initiative emphasizes pet-friendly experiences, allowing guests to enjoy a seamless travel adventure alongside their beloved furry companions. The launch is anticipated for November, and promises a redefined experience across participating Marriott hotels.

The 'Pawssible Journey' program is built around three key pillars: 'Paw Stay', 'Paw Play', and 'Paw Mart'. Notably, the 'Paw Stay' feature will transform hotel rooms into delightful pet-friendly spaces. Newly opened venues like the Moxy Shanghai Putuo will roll out themed rooms furnished with specialized amenities for cats and dogs. Each pet-friendly room will include unique offerings such as themed cushions, cozy mats, efficient pet bowls, and even tent beds, designed to make pets feel at home away from home. Additionally, affectionate details such as scratching posts specifically placed in the cat rooms will add to the homelike ambiance.

The 'Paw Play' aspect introduces engaging social spaces within hotels, aimed at enhancing the bonding experience between pets and their owners. Le Méridien Xi'an Chanba, for instance, will curate fun offline activities and a delightful pet-friendly afternoon tea, all set in an inviting atmosphere ideal for socialization, thus allowing guests to strengthen their connection with their pets while relaxing.

For retail enthusiasts, the 'Paw Mart' feature is expected to catch attention. Participating hotels like Aloft Taipei Beitou will have exclusive retail corners set up in their lobbies. Here, guests can browse several curated pet accessories, including themed canvas bags, portable pet bowls, and fun pet bandanas, providing perfect mementos from their travels.

Betty Tian, the Managing Vice President of Marriott International's Customer Group in Greater China, highlighted the significance of addressing the growing demand for pet-friendly options. She noted, "Pets have become integral family members, and our guests desire to include them in all life facets and their travel journeys. The 'Pawssible Journey' initiative serves to enrich that bond, ensuring every trip encapsulates warmth and joy. Our aim is to elevate our hotels into a true home away from home for all our guests, furry friends included."

An innovative addition to this program is the 'Paw Passport'. This unique feature allows guests to create a personalized profile for their pets, detailing aspects like breed, personality traits, and dietary needs upon checking in for their pet's first stay. This thoughtful gesture not only makes them feel welcomed but also enhances future visits through a rewarding stamp collection system. Stays accumulate points towards Silver Paw, Gold Paw, or Platinum Paw status, which in turn unlocks exclusive perks, making future travels even more enjoyable.

Moreover, select hotels will provide a handy 'Pet-Friendly Map', highlighting nearby parks, restaurants that welcome pets, and essential services like veterinary clinics, addressing practical concerns for pet owners. The 'Wall of Paws' will showcase photos of resident pets, enabling them to shine while creating a more vibrant community atmosphere within the hotel. To enhance the travel experience further, custom 'Paw in Hand' strollers will be available, catering to guests who wish to explore with their pets comfortably.

In an exciting collaboration, Marriott Bonvoy plans to team up with other industries, accentuating exclusive experiences. One notable initiative includes a joint endeavor with Juneyao Airlines featuring a lucky draw campaign. Winners stand a chance to grab flight-hotel packages that incorporate a special 'Fly with Pet' ticket from Shanghai to Beijing followed by a two-night stay at a participating Marriott Bonvoy hotel. This heartfelt offering exemplifies the lengths to which Marriott Bonvoy is willing to go to foster a supportive community for pet-loving travelers.

With 'Pawssible Journey', Marriott Bonvoy not only opens its doors to pets but also ushers in a new era of travel where every member of the family, including furry companions, is treated to exceptional hospitality. The program symbolizes a momentous leap in recognizing the integral role pets play in the lives of many travelers, making it clear that a vacation can indeed be inclusive of all family members. As interest in pet travel continues to grow, Marriott Bonvoy stands at the forefront, ready to enhance guest experiences across Greater China and beyond.