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Revive Launches 'Okaeshi' - A New Era in Recruitment

Japanese company Revive, led by CEO Takuto Kumano, has recently introduced a groundbreaking service called "Okaeshi" designed to provide a supportive recruitment process for small and medium-sized enterprises across Japan. This new service shifts the focus from mere rejection notifications to fostering the potential of candidates who may not fit initial job criteria.

A Fresh Approach to Recruitment

Traditionally, candidates who receive a rejection letter often view it as a dead end in their job search. However, Revive's "Okaeshi" initiative encourages recruiters to go beyond just sending out standard rejection emails. Instead, it aims to help each candidate discover their unique strengths and explore opportunities that align better with their skills and aspirations.

The core philosophy of "Okaeshi" is to create a win-win situation for job seekers, employers, and society. With no costs for enterprises in terms of monthly or initial fees, the service positions itself as a revolutionary aid to the conventional recruitment model.

Why This Change Is Necessary

Recruitment advertisements may attract numerous applicants, yet studies indicate that 40% to 60% of them are typically filtered out during initial stages due to inadequate matching of requirements. This high rate of rejection results in wasted resources; for instance, a company might spend around 1 million yen on advertisements, only to find that 400,000 to 600,000 yen worth of potential remains untapped due to premature disqualifications.

The job market faces a systemic challenge where the time and money invested in hiring often yield minimal returns for companies and candidates alike. This inefficiency repeats across Japan's recruitment landscape every month.

Transforming the Rejection Process

Revive's "Okaeshi" revolutionizes this process by actively engaging with rejected candidates. The service offers a free initial interviewing service where Revive thoroughly assesses the candidate's career direction, current skills, and preferences. If their alignment with the hiring company is questionable, the service will seamlessly offer guidance on alternative opportunities that might suit the candidate better, creating a supportive pathway instead of a final rejection.

This proactive approach reinvigorates the recruitment dialogue, fostering a sense of community and collaboration that has been absent in many hiring environments. Employers are encouraged to participate in the talent development process, transforming what was once a simple rejection into stepping stones toward future employment.

Addressing Employment Mismatches

Revive acknowledges the pain points on both sides of the hiring process. With over 200 partnerships in recruitment support, they have observed that many rejected applicants often represent missed opportunities for other companies. The realization that one company's 'no' could be another's 'yes' has fueled the conception of "Okaeshi."

Moreover, this service aims to assist job seekers in accurately identifying their skills and marketable value. By helping candidates recognize how their aspirations might not align with their current standing, Revive hopes to reduce the number of individuals who face recurring rejections solely due to mismatch rather than a lack of qualifications.

A Message from the CEO

CEO Takuto Kumano reflects on the transformative potential of "Okaeshi," stating, "Rejection does not equate to a lack of talent. Too often, we end connections with candidates simply because they don’t fit specific roles. There are numerous individuals who could shine in different environments." His vision for a dynamic employment landscape sees these missed connections cultivated into future opportunities rather than relegated to the past.

In conclusion, "Okaeshi" is paving the way for a new standard in recruitment practices, fostering a culture where every candidate’s potential can be nurtured. As companies begin to view recruitment as a broader social responsibility, Revive envisions a future where all encounters lead to enriched employment possibilities for everyone involved.

For further information, visit Revive’s website.