Tirol & Sweet Chestnuts
2025-10-30 04:27:17

Exciting New Collaboration: Tirol Chocolate and Sweet Chestnuts Unite!

Unique Collaboration: Tirol Chocolate and Sweet Chestnuts



In a delightful turn of events for snack lovers, Tirol Chocolate Co., Ltd. of Tokyo has announced an exciting collaboration with Kracie Co., Ltd. The new product, titled "Tirol Chocolate Sweet Chestnuts," will be available in Seven-Eleven stores nationwide starting November 6, 2025.

About the Product


This innovative collaboration brings together two beloved products, each cherished for their unique flavors and nostalgic value. The iconic "Sweet Chestnuts" has been a favorite for over a quarter of a century, and now it is being recreated in chocolate form with the added sweetness of Tirol’s popular chocolate. Kracie will also launch a complementary product, “Kinako Mochi Flavor Sweet Chestnuts,” making this partnership a true treat for fans of both brands.

Sweet and Soothing Flavor


The new "Sweet Chestnuts" flavored chocolate boasts a delicious soft texture, combining chestnut paste and bean paste to perfectly replicate the gentle taste and comforting texture of real sweet chestnuts. This seasonal delight is expected to draw in fans keen to savor its warmth, making it a suitable treat for the upcoming cold months.

Whimsical Packaging Design


The packaging for the new Tirol Chocolate has been thoughtfully designed, drawing inspiration from the long-loved design of the Sweet Chestnuts product. Each individual wrapper features playful designs that resemble actual chestnuts, making it not just a treat for the taste buds but also a feast for the eyes.

Launch Details


  • - Release Date: November 6, 2025, available gradually at Seven-Eleven stores.
  • - Price: Each bag (containing 6 pieces) is priced at 162 yen (incl. tax).
  • - Note: Individual wrapper designs may vary by package, and availability is not guaranteed in all stores. Sales will end once stock is depleted.

Additional Collaborative Product from Kracie


Alongside Tirol’s new chocolate, Kracie will release a product named "Kinako Mochi Flavor Sweet Chestnuts" on the same date. This product features:
  • - A delightful combination of Kracie's popular Kinako Mochi flavor with sweet chestnuts.
  • - Made with premium organic chestnuts, processed domestically.
  • - Each bag contains 30g, offering a low calorie count of 55kcal with an emphasis on nutritional value including fiber.

Exciting Campaign: Win Collaboration Products!


To celebrate this unique collaboration, Tirol and Kracie are running a simultaneous campaign on the social platform X. Participants can follow both companies’ accounts and repost selected promotional posts to have a chance to win the collaborative product alongside the original products that inspired them.

  • - Campaign Duration: October 30, 2025, to November 6, 2025, at 11:59 PM.
  • - How to Enter:
1. Follow the Twitter accounts: @amaguri_kracie and @TIROL_jp.
2. Repost the designated posts.
  • - Prize Pool: Each campaign will select 10 winners.

What is Sweet Chestnuts?


Undergoing extensive development for 14 months, the "Sweet Chestnuts" product was introduced in 1998 and has since been affectionately known for its convenience as a ready-to-eat snack. This year marks the 27th anniversary of its successful launch. Known for their easy peel feature, it remains a go-to choice for those seeking delightful chestnut-flavored snacking.

Related Links



About Tirol Chocolate Co., Ltd.


Founded in 1903 in Tagawa City, Fukuoka, Tirol Chocolate Co. was established as a separate entity in 2004 in Tokyo. The mission of Tirol Chocolate is to create fun snacks that bring joy to consumers. Originating from the desire to provide high-quality chocolate to children at an affordable price, Tirol Chocolate has evolved to include a wide variety of seasonal products, collaborative flavors, and innovative limited editions, boasting over 600 different flavors to date.




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Topics Consumer Products & Retail)

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