Ripley PR Shines at the 2026 TITAN American Business Awards
In a remarkable recognition of its expertise and creativity, Ripley PR has been awarded silver at the inaugural 2026 TITAN American Business Awards. This esteemed accolade was conferred in the category of Outstanding PR Campaign, honoring the agency's collaborative efforts with Reins, a dynamic startup dedicated to providing alternative equity solutions within the skilled trades and home service sectors.
Located in Knoxville, Tennessee, Ripley PR has continually strived to craft compelling narratives and innovative strategies that resonate with clients across a spectrum of industries. The firm’s recent success underscores its reputation for delivering results that not only elevate brand visibility but also foster acceptance of novel concepts in traditionally conservative markets.
A Game-Changer in the Home Service Industry
Reins has quickly emerged as a transformative player in the marketplace, particularly noted for its unique offerings that assist businesses in navigating the complexities of equity solutions. The confidence that Reins instills among its clients is partly attributed to the strategic approach by Ripley PR, which centers on establishing the startup’s co-founder and CEO, Chris Buttenham, as a credible authority in the field. Through targeted communications and expert positioning, Buttenham has successfully engaged an audience often skeptical about new entrants in the market.
Heather Ripley, the founder and CEO of Ripley PR, elaborates on this strategy: "The home service industry tends to be cautious when embracing unfamiliar vendors. To address this, our approach with Reins focused on highlighting Chris Buttenham's background steeped in a family-owned field service business, establishing him as a trusted expert. By bolstering Chris's credibility, we facilitated Reins’s acceptance and growth in the industry, thereby educating business owners about alternative equity solutions such as phantom stock and profit-sharing, which serve as essential tools for employee retention and effective succession planning."
Collaborative Success
Buttenham himself acknowledges the vital role that Ripley PR plays in Reins's growth trajectory. He stated, "Ripley PR has proven to be an invaluable partner for us. Their deep understanding of the skilled trades industry has positioned Reins as a pioneer in offering equitable incentives designed to retain key employees in the home services market and to prepare owners for successful exits from their businesses."
Ripley PR’s extensive experience encompasses over a decade of service to various sectors, including skilled trades, B2B technology, and manufacturing, all contributing to their informed and nuanced approach to public relations tailored specifically for the trades market.
With similar roots in the skilled trades field, Ripley reflects on her agency's commitment: "Our team is proficiently adept at understanding the unique challenges faced by independently owned businesses in the trades. This award symbolizes the exemplary work we do for this sector and highlights the strategic focus we bring to all our clients daily."
Setting New Standards
The 2026 TITAN American Business Awards serve as a benchmark for what constitutes distinguished enterprise today. Thomas Brandt, spokesperson for IAA, noted, "By being recognized in this manner, these winners join the inaugural chapter of the TITAN American Business Awards, representing decisive leadership, disciplined execution, and results that deliver significant value. Through this accolade, we celebrate and acknowledge their successful achievements and the high standards they've established within their various industries."
Ripley PR’s award is not a one-time distinction; they previously garnered recognition at the TITAN Awards in 2024 when their CEO was named Female Entrepreneur of the Year. As they continue to build upon their accomplishments, Ripley PR remains dedicated to supporting their clients with unparalleled public relations strategies.
For further details about Ripley PR and their award-winning services, visit
ripleypr.com. Information regarding the TITAN Awards program and a full list of winners can be found at
titanamericanbusinessawards.com.