Enhancing Wealth Management: Osaic and Envestnet Join Forces for Advisors' Success

Unification of Wealth Management Experience

Osaic, Inc. has taken a strategic step to further enhance the experience for its advisors by forging a partnership with Envestnet, a leading name in the Adaptive WealthTech sector. This collaboration aims to streamline the wealth management process for advisors by offering them a more integrated technology platform, ultimately driving both scalability and growth.

A New Era for Advisors

This partnership addresses a growing demand for seamless advisory solutions in wealth management. Osaic's advisors will now benefit from an integrated technology experience that enables them to manage their clients' assets more efficiently—all from a single platform. As of March 31, 2026, over 733,000 Osaic advisor accounts leverage Envestnet's technology, showcasing the scale already achieved through this collaboration.

The financial advisory space is seeing a considerable transformation with the increased adoption of Unified Managed Accounts (UMAs) and Separately Managed Accounts (SMAs). Osaic's Wealth Management Platform (WMP), which is powered by Envestnet, allows advisors to deliver comprehensive portfolio management while ensuring they provide clients with holistic outcomes that meet their investment needs.

Thriving Together

Aligned with the objectives of both companies, this collaboration not only integrates technology but also deepens the connection between Envestnet’s and Osaic’s growth and consulting teams. This alignment leads to coordinated projects designed to escalate support for advisors and enhance their operational efficiency.

Osaic has reported a remarkable growth trend, with total assets on the WMP increasing by 20% year-over-year from 2024 to 2025. This growth illustrates the importance of robust technology and strategic partnerships in empowering advisors to evolve their business models towards advice-led services.

CEO of Envestnet, Chris Todd, mentioned, “Our aim is to simplify the complexities associated with RIA acquisitions and onboarding.” This partnership allows Osaic's advisors to offer enhanced cooperation-driven opportunities which effectively magnify their business capacity and client service potential.

Greg Cornick, Executive Vice President of Wealth Management Solutions at Osaic, echoed this sentiment: “Envestnet has been pivotal in shaping a more cohesive advisor experience across our firm. Through tools that allow advisors to efficiently serve clients and access high-quality investment managers, we are witnessing a new era of visibility and growth.”

Supporting High-Net-Worth Clients

In addition to revolutionizing advisor-client interactions, the partnership aims to deliver tailored experiences for high-net-worth (HNW) clients. Envestnet Private Wealth, which has seen a 60% growth in advisor adoption across Osaic's platform over the last two years, provides personalized wealth solutions.

Investment strategies available through Envestnet boast over 5,000 approved options across various asset classes. This vast selection, combined with nearly four decades of consulting expertise, empowers Osaic's advisors to refine their client services.

Michael Featherman, CFA and Head of Advisor Sales and Wealth Consulting at Envestnet, stated, “We are dedicated to supporting Osaic's advisors in delivering sophisticated solutions to HNW clients, which reflects in the growth we are witnessing in Private Wealth adoption.”

Conclusion

The partnership between Osaic and Envestnet marks a significant advance in the wealth management landscape, facilitating a journey towards enhanced service offerings for advisors. This collaboration stands as a testament to the evolving demands of the financial advisory space as it transitions into a more integrated and technology-driven future.

To learn more about how Envestnet is reshaping the wealth management experience, visit www.envestnet.com. Similarly, for insights about Osaic’s mission and service offerings, check out www.osaic.com.