25 Years of Kayu Sanchin
2026-03-04 04:29:21

Celebrating 25 Years of Flavor: Kayu Sanchin Launches New Campaign

Celebrating 25 Years of Kayu Sanchin: A Culinary Journey



Kayu Sanchin, a well-loved chain specializing in Chinese porridge and noodles, is excited to announce a special campaign marking its 25th anniversary. Known for its commitment to warming both the body and spirit through wholesome food, Kayu Sanchin is set to reintroduce a fan-favorite dish starting from March 5. This campaign not only pays tribute to the restaurant's rich history but also aims to delight patrons with the exquisite flavors rooted in tradition.

The Return of a Classic Dish


The dish making a comeback is none other than the savory seafood porridge, featuring the rich flavors of scallops and dried shrimp. This particular porridge, which boasts only 196 calories, was immensely popular back during Kayu Sanchin's early days. Made with care, each bowl of porridge contains the perfect blend of textures and aromas, thanks to the fresh ingredients and traditional cooking methods. Available until April 22, this limited-time offer is a perfect opportunity for both long-time fans and newcomers to enjoy this authentic dish.

Limited-Time Offer: Seafood Porridge


  • - Dish: Scallop and Dried Shrimp Zha Cai Porridge (single serving)
  • - Availability: March 5 - April 22, 2026
  • - Price: 880 yen (including tax) / 196 kcal

For those seeking more variety, there's also a special Half & Half Set that pairs this revered porridge with a half portion of the popular Steamed Chicken and Mushroom Sour-Spicy Noodles. This set, priced at 1,380 yen, will also be available during the same campaign period, featuring a delightful combination of flavors that showcases the essence of Chinese cuisine.

Celebratory Lucky Draw: Win Exclusive Prizes


To express gratitude to loyal customers, Kayu Sanchin will host a 'Lucky Draw' for those who order from the special 25th Anniversary menu. Guests will have the chance to win an original commemorative badge right after ordering. Even if a guest doesn't win the badge, they can still enjoy a free topping coupon for their next visit, enhancing the dining experience.

The commemorative badges come in five unique designs, with new badges introduced in subsequent campaigns, engaging customers and immersing them in the anniversary festivities.

The Essence of Kayu Sanchin’s Porridge


Originating from the well-established restaurant Xie Peng Dian, known for its philosophy of food as medicine dating back to 1967, Kayu Sanchin offers a unique take on the traditional Chinese congee. Every morning, the chefs meticulously prepare porridge using a special blend of white and brown rice in the 'golden ratio' of two parts white rice to one part brown rice. This combination enhances both nutritional value and flavor. Brown rice, for instance, is known to contain seven times the amount of Vitamin B1 and six times more dietary fiber compared to white rice, making it a healthier choice.

Kayu Sanchin's porridge is deeply rooted in the belief of


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Topics Consumer Products & Retail)

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